US: Trump Group launches its own branded mobile service and smartphone

On June 16, the Trump Organization officially announced Trump Mobile, a branded wireless network service, along with a smartphone line, priced at $499.

Entrance to Trump Tower in New York, USA on March 7, 2021. Photo: AFP/TTXVN

The initiative is seen as the latest effort to reach consumers through an alternative to major US telecom carriers.

Speaking at a product launch event held at Trump Tower (New York), Vice Chairman Donald Trump Jr. announced that the new service will include a US-based switchboard, domestically manufactured phones and many additional utilities. He said: "We will provide a comprehensive service package, including remote medical support, car rescue and unlimited texting to more than 100 countries, all for a flat monthly fee."

According to the official website, the first Trump phone will be available for sale from September, with a subscription package of $47.45/month. The unit responsible for operating the service is DTTM Operations, the organization that manages brands related to President Donald Trump.

Also last week, DTTM filed a trademark application with the US Patent and Trademark Office, including the right to use the name “Trump” and the phrase “T1” for telecommunications products and services such as mobile phones, accessories (cases, chargers) and retail stores.

Trump Mobile enters a highly competitive market, as the US smartphone industry is currently dominated by Apple and Samsung, with more than 60 million devices sold each year. Meanwhile, the US telecommunications network is also dominated by the three “big guys” Verizon, AT&T and T-Mobile – businesses that control more than 95% of the market share and own extensive infrastructure, large capital investments.

The Trump Organization's choice to manufacture phones in the US – in an industry that relies heavily on international supply chains – is seen as a reflection of the long-standing "domestic manufacturing first" stance of President Trump and his supporters.

According to VNA

Source: https://doanhnghiepvn.vn/quoc-te/my-tap-doan-trump-ra-mat-dich-vu-di-dong-va-dien-thoai-thong-minh-mang-thuong-hieu-rieng/20250617080708288