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Honeycomb charcoal briquettes, look so gross but why are they so popular?

Báo Tuổi TrẻBáo Tuổi Trẻ14/03/2024

Bánh than tổ ong đang gây sốt mạng xã hội - Ảnh: Internet

Honeycomb charcoal briquettes are causing a stir on social networks - Photo: Internet

Honeycomb charcoal stoves used to be an item associated with many generations, especially Hanoians . Because of their toxic nature and air pollution, this type of stove is no longer as popular as before.

Now on social networks (Facbook, TikTok...) suddenly appeared a cake shaped like a honeycomb coal ball, reminding old memories. Many people also searched to buy it.

It is recorded that some bakeries are selling more than 1000 cakes per day.

Honeycomb charcoal briquettes have been around for a long time.

In 2016, honeycomb charcoal briquettes became a hit on Chinese social media. In Vietnam, they appeared in 2021.

The first person to create honeycomb charcoal briquettes is said to be Ms. To Linh Nghi living in District 8, Ho Chi Minh City.

While watching foreign chefs make sticky rice cakes and cookies, and because of her husband's love of bread, Ms. Nghi began experimenting with making honeycomb charcoal bread.

Bánh than tổ ong đang được nhiều người tìm mua - Ảnh: Internet

Honeycomb charcoal briquettes are being sought after by many people - Photo: Internet

Recently, this cake has suddenly become popular again on social media. Many people are looking to buy it to try the taste or to find the recipe.

Bakeries also "joined in" selling strange cakes to keep up with the trend.

On social networks Facebook and TikTok, viewers can easily come across many posts selling honeycomb charcoal briquettes at many different prices, ranging from 30,000 - 90,000 each.

In some places, this type of cake is always out of stock. Buyers must order in advance to get the cake.

Why fever?

Some people believe that honeycomb charcoal briquettes are sought after because of their unique shape. Foodies are also curious about the flavor of the briquettes.

There are many honeycomb cake recipes shared and tested.

The owner of a bakery with an account named Ngon Ngon Qua on TikTok explained that the reason why honeycomb charcoal cakes suddenly became popular is because they bring a new flavor and the cake base will determine the softness and deliciousness.

Để ăn bánh than tổ ong ngon và trọn vị thì phải có các loại sốt phô mai, sốt trứng muối bên trong - Ảnh: Internet

To eat delicious and flavorful honeycomb charcoal briquettes, there must be cheese sauce and salted egg sauce inside - Photo: Internet

According to this account, there are two types of cake bases to create honeycomb charcoal cakes. Makers can use sponge cake base with bamboo charcoal powder or brownie base with chocolate, Oreo cookies.

Each base has its pros and cons. It is also possible to combine the two.

To eat delicious and full-flavored honeycomb charcoal briquettes, there must be cheese sauce and salted egg sauce inside.

In addition, honeycomb charcoal briquettes are also popular because of the eye-catching black color of activated bamboo charcoal. This ingredient is said to have many health benefits and high mineral content.

According to experts, activated charcoal powder has the effect of purifying and detoxifying the body, reducing symptoms of bloating and diarrhea.

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