New car supply increases sharply, car prices drop deeply at the end of the year

Entering the fourth quarter of 2025, the Vietnamese automobile market recorded an acceleration in supply in the context of gradually increasing demand for car purchases at the end of the year. According to a newly published report by the General Statistics Office - Ministry of Finance , the total number of new cars added to the market in September reached 56,971 units, 5.4% higher than August.

Prices continue to be under downward pressure as inventories remain high and most manufacturers maintain deep incentives to stimulate demand. Abundant supply, especially from domestic production and imports, creates a foundation for stable prices in a way that benefits buyers.

Domestic supply growth momentum in September 2025

Domestic production and assembly in September is estimated at 38,700 units, up 2.4% compared to August and up 19.7% compared to the same period in September 2024. This is the month with the second highest output in 2025, after June. In the first 9 months, domestic manufacturers produced an estimated 338,400 units, up 52.7% compared to the same period in 2024.

In the first 9 months of the year, domestic automobile production is estimated at 338,400 units. — In the first nine months of the year, domestic automakers shipped an estimated 338,400 new cars. Photo: VF

Indicators	Value
Domestic production and assembly in September 2025	38,700 vehicles; +2.4% compared to August; +19.7% compared to September 2024
Accumulated 9 months 2025	338,400 vehicles; +52.7% compared to the same period in 2024

Total additional supply to the market in September reached 56,971 units, including domestically assembled and imported vehicles, an increase of approximately 5.4% compared to August (54,074 units).

Imports increased in both volume and value.

In September, the number of imported cars was estimated at 18,271, worth 402 million USD, up 12.3% in volume and 10.7% in value compared to August (16,274 cars; 363 million USD). In the first 9 months, there were an estimated 156,092 imported cars with a total value of 3.418 billion USD, up 24.8% and 33.3% respectively compared to the same period in 2024.

Indicators	Value
Imported cars September 2025	18,271 vehicles; 402 million USD; +12.3% volume; +10.7% value compared to August
Accumulated 9 months 2025	156,092 vehicles; 3.418 billion USD; +24.8% volume; +33.3% value over the same period in 2024

Inventory pressure and selling price level

The peak season at the end of the year often increases demand, but abundant supply and pressure to clear inventory make it difficult for the price reduction race to cool down. According to records, most companies maintain incentive programs to increase purchasing power, thereby helping consumers have the opportunity to access cars at a more reasonable cost.

Q4 Outlook

With domestic production picking up and imports continuing to rise, supply is expected to remain high in the final months of the year. This, combined with widespread promotional activity, could help the market maintain stable consumption, while selling prices tend to soften in line with competitive conditions. Further figures from the statistical agency will show the sustainability of the supply recovery and the impact of the incentive race on actual sales.

Source: https://baonghean.vn/o-to-moi-tang-manh-nguon-cung-gia-xe-ha-sau-cuoi-nam-10307950.html