Saigontourist Group awarded two of the world's most prestigious culinary awards

Mr. Truong Duc Hung (middle), Deputy General Director of Saigontourist Group received the award "World's Most Unique Food Festival 2023"

The award ceremony and gala dinner were solemnly held at the Atlantis The Royal Hotel, Dubai, United Arab Emirates on the evening of October 16, 2023. Attending the program were units and typical faces in the culinary industry around the world , who were honored for many different categories of the World Culinary Awards 2023. This is the first time that the Vietnamese tourism and culinary industry has been honored with this world award. Representatives of Saigontourist Group participated in receiving two prestigious world culinary awards.

The World Culinary Awards celebrates and rewards excellence in the culinary industry through its annual World Culinary Awards programme.

Mr. Nguyen Tien Dat, Permanent Deputy Organizing Committee of Saigontourist Group's 2023 Delicious Food Culture Festival, received the award "Asia's most unique food festival in 2023"

"We are very happy and proud that this year's "Saigontourist Group Food Culture and Delicious Food Festival" event was honored to receive the "Best Food Festival in Asia" award from the World Culinary Awards for the second consecutive time after the 2022 award ceremony, especially for the first time winning the "Best Food Festival in the World 2023" award. These prestigious awards are both a great motivation and a challenge for Saigontourist Group to strive to organize more unique and large-scale culinary cultural events in the near future," said Mr. Pham Huy Binh, Chairman of Saigontourist Group , Head of the Steering Committee of the Saigontourist Group Food Culture and Delicious Food Festival .

Saigontourist Group is the only representative of Vietnam honored to receive the prestigious awards of the World Culinary Awards 2023.

Saigontourist Group 2023 Food Culture Festival introduces more than 350 delicious Vietnamese dishes, attracting more than 40,000 participants

At the " Saigontourist Group Food and Culture Festival 2023 " held at Van Thanh Tourist Area (HCMC) at the end of April 2023, with 42 Food stalls are designed and distributed according to North - Central - South clusters, Saigontourist Group has introduced over 350 regional specialties and healthy drinks, meeting the current demand for clean, green, and healthy food. Diners enjoyed the impressive taste and highly appreciated the content and quality of the dishes with rich local flavors. The Traditional craft villages such as wine making, making fu ling cakes, weaving coconut leaves , pottery making, mat weaving, making vermicelli, tofu , carrying goods at the countryside market, and village tea shops... bring color and a bustling, close, reunited, and joyful festival atmosphere. Performances of then singing, tinh lute, quan ho singing, Hue singing, amateur music, traditional folk music, folk arts such as bamboo dancing, monkey dancing, bamboo flute playing ... Organized Cultural exchange, folk games, experiencing regional culture through folk stages , parades, magic, street circus... create an impressive and unique festival atmosphere.

In addition, Saigontourist Group's chefs and artisans performed the art of mixing drinks, carving fruits and vegetables, and displaying regional dishes to create a unique picture. This is one of the key activities of Saigontourist Group to contribute to promoting the attractiveness and uniqueness of Vietnam's diverse and rich cuisine to domestic tourists and diners as well as friends around the world.

Many attractive cultural and artistic programs and traditional craft villages

In the limited space of the venue, the event served over 40,000 guests, a number beyond the planned number. The guests responded and highly appreciated the festival, especially when directly experiencing over 350 regional dishes across the country. In addition to guests in Ho Chi Minh City, the festival welcomed many guests from distant provinces, with many groups of guests from the provinces traveling overnight, along with a large number of overseas Vietnamese, and also attracted the attention and attraction of thousands of international guests. Attend to see again the image of traditional Vietnam through dishes, folk games, craft villages, and cultural and artistic performances that seemed to have disappeared . Saigontourist Group's Food Culture and Delicious Food Festival is not just a simple event, but an event was evaluated as exceeding expectations when achieving many goals: stimulating tourism, diversifying tourism products in Ho Chi Minh City, promoting Vietnamese culinary culture .

Two awards honoring Vietnamese cuisine

Saigontourist Group currently manages over 100 hotels, resorts, restaurants, travel agencies, entertainment areas, tourism training schools..., has a lot of experience in organizing large-scale culinary cultural events of international stature, and has been successfully implemented in countries around the world. Most recently, on October 7-8, 2023 at Yoyogi Park, Tokyo, Japan, Saigontourist Group cooperated with Tuoi Tre newspaper and the Vietnam - Japan Friendship Association of Ho Chi Minh City to successfully organize the Vietnam Pho Festival 2023. The event included a series of activities introducing pho and delicious Vietnamese dishes, cultural and artistic exchanges, attracting over 85,000 visitors.

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