
Da Nang - Choosing core values as the foundation for tourism development.
With the orientation of “Tourism and sustainable transformation”, Da Nang is affirming its pioneering role in redefining the meaning of the smokeless industry. Tourism is not just about statistics or revenue, but above all, about the sustainable values that the industry can contribute to the community.

Developing green tourism contributes to shaping the brand "green destination" for Da Nang.
Since the early 2000s, Da Nang has quickly implemented many green tourism models, notably the Cu Lao Cham program without plastic bags. Following that, initiatives for plastic waste-free tourism and green tourism development strategies have contributed to shaping the "green destination" brand for Da Nang. Notably, since 2021, Da Nang has issued the first set of provincial-level green tourism criteria in the country. Da Nang's efforts not only contribute to improving the quality of destinations but also clearly demonstrate the reshaping of the tourism business model - a model in which economic benefits are linked to social responsibility and sustainable values for the future.

Tourists visit and experience Tra Que vegetable village.
In the context of expanding development and increasingly fierce competition for destinations, Da Nang clearly establishes that green tourism is not only a trend but also needs to be established as a strategic foundation for the development of the entire industry in the new period. Because this is the direction that ensures harmony between economic growth and environmental protection, between modernization and preservation of traditional culture, as a foundation for sustainable, long-term development of Da Nang.
Source: https://vtv.vn/da-nang-chon-gia-tri-cot-loi-lam-nen-tang-phat-trien-du-lich-100251010145331375.htm
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