Aspiration to build a valuable brand

(GLO)- Over the years, the business community in Gia Lai province has always strived to develop with the aspiration to build real brands and real values, considering it not only a profit destination, but also a commitment to trust and social responsibility.

Contribute to economic growth

In the province, more than 10,000 operating enterprises have made important contributions to economic growth, contributing thousands of billions of VND to the budget, and creating jobs for tens of thousands of workers.

In which, Binh Dinh Pharmaceutical and Medical Equipment Joint Stock Company (BIDIPHAR, Quy Nhon Nam ward) is a bright spot in terms of management capacity and ambition to reach far.

In 2025, the company will continue to be in the Top 4 prestigious pharmaceutical companies in Vietnam, with revenue of VND 2,000 billion and pre-tax profit of VND 335 billion, creating jobs for 1,400 employees.

BIDIPHAR leaders received the title of Top 50 most effective business companies in Vietnam. Photo: Hai Yen

BIDIPHAR General Director Pham Thi Thanh Huong affirmed: “Quality is the soul of the enterprise. BIDIPHAR develops according to ESG criteria (a set of three standards to evaluate the sustainable development activities of enterprises, including Environment, Society and Governance), promotes research and technological innovation, aiming to be in the Top 3 prestigious pharmaceutical manufacturing enterprises in Vietnam.

Over the past 40 years, BIDIPHAR has built a solid trust with consumers, thereby spreading the image of a decent business, linking economic development with medical ethics and social responsibility.

The success of BIDIPHAR is a clear demonstration of the innovation capacity and mettle of Vietnamese enterprises in the province in the context of deep integration.

In that dynamic flow, My Quang Construction Materials Joint Stock Company (Quy Nhon Dong Ward) emerged as a highlight of perseverance and innovation. From a small enterprise with a revenue of 15 billion VND in 2014, the Company has now become an ecosystem with a revenue of more than 60 billion VND/year, creating stable jobs for hundreds of workers.

Mr. Vu Hong Quan - Chairman of the Board of Directors and CEO of My Quang Construction Materials Joint Stock Company - shared: "A brand is not only built by profit, but also by kindness and value left to the community. From that perspective, the company has proven that economic development and spreading humanity can go hand in hand."

If BIDIPHAR brings the image of a modern science and technology enterprise, My Quang Construction Materials Joint Stock Company affirms the vitality of the entrepreneurial spirit and creativity in the locality.

This transformation reflects the general trend of many enterprises in the province, when business thinking is not only for profit, but also towards sustainable development, environmental friendliness and social harmony.

Brand reach, value spread

The story of brand building does not stop at the pharmaceutical or construction materials industry. In the manufacturing sector, Hoang Giang Trading Company Limited (Tuy Phuoc Tay Commune) is a vivid proof of the creativity and dynamism of young enterprises.

Provincial leaders visit the factory of Hoang Giang Trading Company Limited. Photo: Hai Yen

With a factory capacity of 500 containers/month, specializing in the production of high-end interior and exterior furniture and upholstery for export, the company creates jobs for more than 2,000 workers.

Director Phan Hoang Quy shared: “We are constantly changing to best meet the market’s requirements for each product. Hoang Giang has achieved international certifications such as ISO 9001:2015, ISO 14001, BSCI, FSC, demonstrating a strong commitment to the environment and global consumers.”

Not only Hoang Giang, many enterprises in the province are gradually transforming towards green production, circular economy, meeting the strict standards of the international market. That not only opens up export opportunities but also affirms the stature of Vietnamese enterprises in the global value chain.

In particular, Phu Tai Joint Stock Company currently has more than 7,000 officers and employees, with more than 20 member units stretching from the Northern to the Southern provinces. For many consecutive years, the company has been honored as a "reputable export enterprise", in the "Top 500 largest enterprises in Vietnam".

The company's products are currently present in more than 40 countries, contributing to affirming the capacity and position of Central Highlands enterprises in the international market.

Mr. Thai Nhu Hiep, General Director of Vinh Hiep Company Limited, received the Asia- Pacific Outstanding Entrepreneur Award. Photo: DNCC

Vinh Hiep Company Limited (An Phu Ward) is a symbol of the rise of Vietnamese agriculture. In 2024, the company will achieve an export turnover of 525 million USD, accounting for 10% of the total coffee export turnover of the country; in 2025, the company aims to export over 700 million USD.

Mr. Thai Nhu Hiep - Chairman of the Board of Members, General Director of Vinh Hiep Company Limited, founder of L'amant Café, honored as "Outstanding Entrepreneur of Asia-Pacific" - shared: We not only export coffee, but also export cultural values ​​and the spirit of Vietnamese people who are persistent, creative and kind.

With the brand L'amant Café, Vinh Hiep has brought Vietnamese coffee to more than 60 countries, while supporting the livelihoods of 10,000 farming households, contributing to building green and sustainable agriculture.

Each enterprise is a beautiful story of perseverance, desire for innovation and dedication. The common point of enterprises is the mindset of building a brand with prestige and real value, constantly innovating to adapt to the market, and the desire to reach far of the province's businessmen.

Source: https://baogialai.com.vn/khat-vong-xay-dung-thuong-hieu-gia-tri-post569127.html