Kim Hang brand launches coffee filter collection for 34 provinces and cities

(Dan Tri) - Kim Hang brand has just launched a coffee filter collection called "Vietnam in My Heart", inspired by the landmarks of 34 provinces and cities across Vietnam.

2025 marks many important milestones for the country, and on the journey of nearly 50 years accompanying the Vietnamese people, Kim Hang decided to launch a special product line.

This is not only a brewing product, but also hopes to contribute to preserving and spreading cultural values, where each filter becomes a miniature symbol of the homeland.

Kim Hang coffee filter collection "Vietnam In Me" (Photo: Kim Hang).

Creative ideas from national identity: When the filter tells the story of the homeland

On each filter, the imprints of 34 lands are present: Hanoi with its thousand-year-old culture and Temple of Literature, Saigon with its bustling and brilliant Ben Thanh market, Hue with its quiet and ancient Imperial City, and endless countrysides preserving the nation's eternal quintessence.

Images of the Temple of Literature, Ben Thanh Market, and Hue Imperial City on coffee filters (Photo: Kim Hang).

Each detail not only reminds us of our homeland, but also evokes pride in Vietnamese culture. For Kim Hang, each filter given away is like a delicate “postcard”, reminding each person who holds the filter to see the image of their homeland there.

Whether you are a child living far away from home or a young person passionate about exploring culture, the filter will become a bridge reminding you of your roots. When you lift the coffee filter, it is the flavor, the familiar feeling, the pride that quietly rises.

The collection is a combination of creativity and national spirit, depicting the journey of accompanying the country's development. For nearly half a century, Kim Hang - a Vietnamese brand has always been steadfast in its mission of serving and accompanying consumers.

With 2 versions of black and red filters launched, these are the colors that symbolize luxury and enthusiasm. Each engraving on the body of the filter recreates the typical image of 34 provinces and cities, creating a work of art that is both sophisticated and modern.

Sending Vietnamese pride in every drop of coffee

The collection “Vietnam in My Heart” brings a simple message: in every Vietnamese person there is a land to remember. 34 provinces and cities are depicted as a reminder that, no matter where we go, when sipping a cup of coffee, we can still see the image and feel the love for our homeland always present in every drop of coffee.

The symbol of Ben Thanh market is depicted in the collection "Vietnam in My Heart" (Photo: Kim Hang).

A collection for coffee lovers, a meaningful spiritual gift for those who love Vietnamese culture. Putting a filter on the table, it can be a story to share with friends, or a gentle reminder of love for the country. And in each drop of coffee that falls, there is also national pride.

Kim Hang - continuing the story of nearly 50 years of Vietnamese brand's persistence

Established in 1978, Kim Hang has become a familiar name in the kitchens of many generations of Vietnamese families. For nearly 50 years, from familiar household products to new creative products, the brand has always maintained its spirit: a Vietnamese brand, for Vietnamese people, honoring Vietnamese identity.

The collection “Vietnam in Me” is a clear demonstration of the perseverance, pride and efforts to spread the good cultural values ​​of the nation that Kim Hang always preserves.

The collection "Vietnam In Me" has 2 versions in red and black (Photo: Kim Hang).

“Vietnam In Me”: To love Vietnam more in every moment

"Vietnam in My Heart" is a journey of bringing culture into each product, a journey of pride and connection. So that every morning, the drops of coffee filtered from the filter not only bring alertness but also become a subtle highlight in the living space, as well as a gentle reminder of love for the homeland and country in each new day.

“With the unique design bearing the imprint of 34 provinces and cities of the 'Vietnam in My Heart' filter collection, Kim Hang believes that cultural beauty will always be lasting, like the rich flavor of each drop of filter coffee, deeply penetrating the soul of every Vietnamese person. A filter named after the homeland will accompany users as a way to preserve and spread Vietnamese identity in daily life,” representative Kim Hang shared.

Learn more about the product here:

https://kimhang.com.vn/phin-cafe-dat-viet-trong-toi/

Fanpage: https://www.facebook.com/giadungkimhang

Source: https://dantri.com.vn/kinh-doanh/thuong-hieu-kim-hang-ra-mat-bo-suu-tap-phin-ca-phe-34-tinh-thanh-20251001084803438.htm