Krong Buk commune trains in selling durian and OCOP products on livestream

On the afternoon of October 16, the People's Committee of Krong Buk commune coordinated with EcoNations Joint Stock Company to organize a training conference on selling durian, OCOP products and introducing the image of Krong Buk commune.

Attending the conference were representatives of the People's Committee of the commune, members of the Steering Committee for Digital Transformation of the commune, socio- political organizations, cooperatives, enterprises and production and business households in the area.

Representative of EcoNations Joint Stock Company shares instructions on livestream skills and creating shopping carts.

At the conference, delegates were introduced to the “Farm to Table” model and digital transformation solutions of EcoNations - a social enterprise aiming at sustainable agricultural development. Accordingly, consumers can “rent” crops and monitor the growth process of their chosen products. When the harvest season comes, the renter can directly participate in harvesting or receive support in harvesting, packaging and shipping to their home.

In addition, representatives of EcoNations Joint Stock Company also guided people, farm owners, and gardeners on livestreaming skills and creating shopping carts on TikTok shop from basic steps such as: building a channel, posting products, operating a booth, to managing orders and finances.

Chief of Office of People's Council - People's Committee of Krong Buk commune Le Thi Yen discussed the locality's strengths.

At the conference, representatives of local businesses and cooperatives also shared information and images of products, told stories of passionate production and start-ups, associated with the journey of building and developing local agricultural product brands.

Representatives of EcoNations Joint Stock Company listened and discussed solutions to support bringing products of Krong Buk commune to consumers through digital platforms.

At the program, the Working Group of the Steering Committee on Science , Technology Development, Innovation and Digital Transformation of Krong Buk Commune and EcoNations Joint Stock Company signed a memorandum of understanding on coordination in implementing the digital transformation program in the commune for the period 2025-2026.

The two units signed a memorandum of understanding on coordination in digital transformation.

The goal of the cooperation is to enhance capacity, apply digital technology and e-commerce skills for farmers, farm owners, and gardeners; support people to get acquainted with and operate traditional business models through the EcoNations platform...

It is known that at 8:00 p.m. on the same day, the People's Committee of Krong Buk commune, EcoNations Joint Stock Company and Cong Linh Agricultural Import-Export Company Limited will organize a livestream session to promote and sell durian, OCOP products and introduce local images in village 6, Krong Buk commune.

Source: https://baodaklak.vn/kinh-te/202510/xa-krong-buk-tap-huan-ban-sau-rieng-san-pham-ocop-tren-phien-livestream-71d1120/