Vietnam has the copyright for World Cup 2026?

Lionel Messi still leaves open the possibility of participating in the 2026 World Cup, but fans are still waiting for him in an Argentina shirt

The cost of purchasing World Cup television rights tends to increase over time, with the number getting bigger and bigger. At the 2022 World Cup, VTV and its partners are said to have spent no less than 15 million dollars to get the rights to the tournament in Qatar.

Following this trend, the price of the 2026 World Cup television rights must be higher than the above figure. In particular, the 2026 World Cup will take place in the United States, Mexico and Canada with 48 participating teams. The number of matches therefore increases significantly compared to only 32 in previous tournaments.

Talking to Tien Phong, a veteran commentator in the sports field said that the increase in the price of World Cup television copyright is inevitable. A difficult problem for television stations is that exploiting advertising and other sources of revenue from broadcasting the World Cup is currently difficult due to the economic situation.

"To serve fans, TV stations are trying to get the copyright to broadcast the World Cup. Besides, in terms of work, we also really want to not stand aside because the World Cup only takes place once every 4 years, gathering most of the big football teams in the world . However, to compensate for the costs is a very difficult problem in the current context. Actually, to get the copyright for World Cup matches is a huge effort" - this person said.

According to a source of Tien Phong, if nothing unexpected happens, Vietnamese football fans will have the opportunity to watch the 2026 World Cup live, follow and cheer on the world's top football stars Lionel Messi, Ronaldo... to compete. A unit has stepped up to negotiate and is likely to win the 2026 World Cup television rights.

The process of negotiating to buy television rights for sports tournaments, especially the World Cup, is always difficult and requires an experienced team. Foreign partners often try to squeeze prices from Vietnamese stations. Successfully buying the 2026 World Cup television rights will be good news for Vietnamese television viewers.