
The 2025 Rockstar Energy Drink Cup Youth Tug of War Championship officially kicked off from October 14 to December 5, 2025, at Dai Nam University (Hanoi), opening a vibrant and inspiring sports journey for Vietnamese youth.
This is the first time Vietnam has had a large-scale movement playground dedicated to students, workers and laborers - the core youth forces of society.
With the message “Connecting youth – Enduring will”, the tournament not only honors physical strength but also spreads the team spirit, steadfast will and aspiration of Vietnamese youth. Tug of war is not only a familiar folk game, but also one of the traditional rituals and games of Vietnam that has been recognized by UNESCO as an Intangible Cultural Heritage of Humanity (2015).

The qualifying rounds will take place at Dai Nam University, University of Commerce,FPT Polytechnic College, Noi Bai Industrial Park (Soc Son), Tien Lang Stadium (Hai Phong), My Hao Cultural and Sports Center (Hung Yen) and Thai Nguyen University of Industry, which will also host the final round and closing ceremony. The total prize value of the first season is up to 540 million VND, along with more than 1.2 billion VND in gifts for the audience and sideline activities.
The Organizing Committee hopes that the tournament will become the largest annual mass sports activity in the country, contributing to preserving traditional cultural values while elevating tug of war to become a symbol of youth in the new era of the nation.
The tournament is co-organized by the Vietnam Youth Union, SportPro (VietFootball's community sports development brand) and Coc Coc browser, with the support of the Rockstar Energy Drink brand (Suntory PepsiCo Vietnam) as the main sponsor.
Source: https://hanoimoi.vn/gan-1-500-van-dong-vien-tranh-tai-tai-giai-vo-dich-keo-co-thanh-nien-2025-720034.html
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