Prudential Vietnam announces first half 2025 business report

(Dan Tri) - In the first half of 2025 business results report, Prudential Vietnam recorded total compensation costs and other insurance benefits reaching VND 7,410 billion, an increase of 8.5% over the same period last year.

This figure accounts for more than 25% of the total compensation costs and other insurance benefits of the entire industry (more than 29,000 billion VND). The high level of compensation and insurance benefits payment demonstrates the commitment to accompany customers and the sustainable reputation of the business.

Insurance industry shows signs of recovery in the first half of 2025

The life insurance market is gradually recovering and regaining growth momentum in the first half of 2025. According to data from the Insurance Association of Vietnam (IAV), total life insurance premium revenue in the whole market in the first 6 months of the year exceeded 72,000 billion VND, up more than 2% over the same period last year, of which revenue from new exploitation fees reached more than 13,000 billion VND, up more than 8%.

Insurance companies are constantly striving to adapt to new regulations while continuing to improve customer experience. In this context, Prudential Vietnam continues to maintain stability, providing practical protection solutions that suit the increasingly diverse needs of customers.

On top of that, the company has proactively complied with new regulations ahead of schedule, invested significantly in its agency channel to drive sustainable and high-quality growth, and strengthened strategic partnerships with seven partner banks to prioritize sales quality.

In the first half of 2025, Prudential Vietnam recorded insurance premium revenue of VND9,851 billion, in line with the industry's overall growth in the same period. The company's total assets as of the end of June 2025 reached VND192,507 billion, of which total investment assets reached VND173,182 billion, up 3% and the solvency margin ratio reached 206%.

In addition, the total value of unit-linked funds has grown by 11% compared to the end of June 2024, reflecting customers' confidence in the investment-linked insurance products provided by Prudential.

New products bring peace of mind to customers

Not only does Prudential ensure a stable financial foundation, its products also accompany customers, helping them feel secure in the face of life's upheavals. Specifically, after only 3 months of launching, the PRU-Maximum Protection Universal Life Insurance product has made its mark on the market and was honored at the Insurance Asia Awards 2025 with the award "New Insurance Product of the Year".

This product is designed in accordance with the newly amended Law on Insurance Business, effective from January 1, 2023, and is developed based on in-depth surveys to closely meet the practical and diverse needs of Vietnamese people.

In addition to business indicators, Prudential Vietnam also affirmed its position through a series of domestic and international awards in the first half of 2025.

At Insurance Asia Awards 2025, in addition to the "New Insurance Product of the Year" award, Prudential was also honored with the "Training and Development Initiative of the Year" award, recognizing the success of its strategy to improve the operational, financial and human resource management capacity of the Prudential Agency channel leadership team.

Prudential Vietnam continues to be in the top 2 of the list of “10 prestigious Life Insurance Companies in 2025” announced by Vietnam Report. At the same time, Prudential also demonstrates the responsibility of a large enterprise when being recognized as “Top 10 insurance companies with the largest tax contributions in Vietnam”, in the list of 200Vntax.

Prudential Vietnam Life Insurance Company Limited (Prudential) is a member of Prudential plc, a group providing life insurance, health insurance and asset management solutions in multiple markets including China, ASEAN, India and Africa.

In the first half of 2025, Prudential Group achieved a 12% growth in new business profit using the Traditional Intrinsic Value (TEV) measurement method. Based on the group's strategic and investment steps, Prudential Vietnam will continue to accompany customers, step by step realizing the mission: "Bringing complete peace of mind to every Vietnamese family".

Source: https://dantri.com.vn/kinh-doanh/prudential-viet-nam-cong-bo-bao-cao-kinh-doanh-nua-dau-nam-2025-20250904111850740.htm