My Way Coffee launches Flagship One Hanoi: New flavors in the heart of the capital

(Dan Tri) - The opening event of Flagship My Way Coffee - One Hanoi at 2 Ngo Quyen marks a strong transformation of the brand, aiming to elevate the Vietnamese coffee experience to international standards.

The opening ceremony with the theme "New Flavor in the Heart of the Capital" shows the international vision of the next generation of leaders and many strategic partners of My Way Coffee.

Ribbon-cutting ceremony to open My Way Coffee - One Hanoi, marking a new milestone in the brand development journey (Photo: My Way Coffee).

Classy space in prime location

Located in the center of Hanoi , just a few steps away from the Old Quarter, My Way Coffee - One Hanoi promises to become a destination that many international tourists and residents of the capital cannot miss.

The space is designed with a strong artistic and heritage imprint, with the interior inspired by the sophisticated patterns on Dong Son bronze drums, creating a unique blend of tradition and modernity, bringing a sense of luxury. At the opening event, guests were treated to a symphony performance, emphasizing the elegant and luxurious style that My Way aims for.

Luxurious space of Flagship My Way Coffee - One Hanoi, located at 2 Ngo Quyen, Hanoi (Photo: My Way Coffee).

With this comeback, My Way has marked the birth of the Roastery - Bistro model (Roasting and exquisite cuisine ). The roastery area is where customers can experience the process of roasting premium coffee beans selected from Dak Lak, Cau Dat, Son La on Italian Brambatti machines.

The bistro area serves exquisite dishes, from traditional cuisine such as fish noodle soup, to international dishes with Vietnamese accents. The successful integration of the Roastery - Bistro model right in the heart of the capital meets the diverse needs of local diners.

This concept elevates the experience for those who want to fully enjoy both quality coffee and food. For international visitors, the concept allows them to experience in-depth roasting while enjoying sophisticated contemporary Vietnamese cuisine.

The next generation and the aspiration for international gardens

At the event, representatives of the next generation of leaders of My Way Coffee affirmed that honoring heritage is the foundation, while expressing the aspiration to bring the Vietnamese coffee brand to international level.

Mr. Tran Duc - International Trade Director of My Way Coffee and Mr. Nicholas Tan - Representative of PTG Group Singapore performed the handshake ceremony for strategic cooperation at the opening ceremony of Flagship My Way Coffee One Hanoi (Photo: Organizing Committee).

Marking an important milestone, My Way has signed a cooperation agreement with a strategic partner from Singapore. This event formalizes the internationalization roadmap, opening the door for Vietnamese coffee and brands in the world market, realizing My Way's global vision.

In addition, My Way Coffee established a strategic partnership with the Hacoocha tea brand founded by Mr. Pham Thanh Hung (Shark Hung) and Ms. Nguyen Thu Trang. This cooperation will contribute to improving quality standards and creating diversity in the high-end beverage segment of both units.

Ms. Nguyen Thu Trang - CEO of Hacoocha Tea Brand and Mr. Tran Duc - International Trade Director of My Way Coffee - signed a strategic cooperation agreement at the opening ceremony of Flagship My Way Coffee One Hanoi (Photo: My Way Coffee).

With thorough investment in roasting technology, unique design, aiming at international standard service quality, My Way Coffee - One Hanoi promises to be a new flavor in the heart of the capital, contributing to enriching the identity of Hanoi's high-class cuisine.

Source: https://dantri.com.vn/du-lich/my-way-coffee-ra-mat-flagship-one-hanoi-huong-vi-moi-giua-long-thu-do-20251004075722357.htm