Deploying the National Concentrated Promotion Program 2025 from June 14 to July 14

(Chinhphu.vn) - Enterprises have full autonomy to implement promotional programs with attractive, creative content, aimed at customers and consumers. Discounts and incentives can be up to 100% of the value of goods and services, according to the decision of each enterprise.

The 2025 National Concentrated Promotion Program takes place from June 14 to July 14, 2025 nationwide - Illustrative photo

Implementing Resolution No. 25/2025 of the Government on ensuring the national GDP growth target of 8% or more in 2025, the Ministry of Industry and Trade issued Decision No. 1635/2025 officially launching the National Concentrated Promotion Program in 2025 (Vietnam GrandSale 2025), taking place from June 14 to July 14, 2025 nationwide.

The program is chaired by the Trade Promotion Agency (Ministry of Industry and Trade), which coordinates with relevant units in the Ministry; Departments of Industry and Trade of provinces and centrally run cities; industry associations and the business community to carry out communication activities, guide and support businesses nationwide to implement large-scale promotional programs.

The special feature of Vietnam GrandSale 2025 is its openness and unlimited nature. All businesses nationwide are free to participate, without any registration or selection round. Businesses have full autonomy to implement promotional programs with attractive, creative content, aimed at customers and consumers. Discounts and incentives can be up to 100% of the value of goods and services, according to the decision of each business.

In addition, participating businesses are also responsible for ensuring that promotions take place legally, honestly, publicly and transparently; at the same time, ensuring the legitimate rights of consumers, the quality of goods and services, and fully complying with current administrative procedure regulations.

The program is implemented by combining traditional trade and e-commerce, creating a strong spillover effect, attracting diverse participation from manufacturing, distribution, retail and service providing enterprises across the country.

Vietnam GrandSale 2025 is expected to continue the success of previous years, contributing significantly to the growth of retail sales of goods and social consumer services, making practical contributions to the implementation of the economic development goals set by the Government in 2025.

This is also an opportunity for domestic consumers to access quality products and services at preferential prices, contributing to promoting purchasing power and restoring the pace of the domestic market in the context of many fluctuations in the global economy.

Anh Tho

Source: https://baochinhphu.vn/trien-khai-chuong-trinh-khuyen-mai-tap-trung-quoc-gia-2025-tu-ngay-14-6-14-7-102250609120828737.htm