HTV-TMS comprehensively cooperates with an AI company

(NLDO) – AIRO and HTV - TMS agreed to establish communication packages to support marketing/promoting businesses in the new era at reasonable costs thanks to AI.

On the afternoon of October 7, HTV Media Technical Services Company Limited (HTV – TMS, under Ho Chi Minh City Radio and Television Station) and AI Realization Joint Stock Company (AIRO, with 51% capital contributed by KIDO Group) held a signing ceremony for comprehensive cooperation to take advantage of existing strengths, accompany and help businesses develop and grow in the digital age.

AIRO has implemented KIDO's mid-autumn festival sales campaign using AI technology with impressive results.

Content of the comprehensive cooperation strategy signed: AIRO and HTV - TMS agreed to establish communication packages to support marketing/business promotion in the new era at reasonable costs thanks to AI application.

In addition, AIRO and HTV - TMS also move towards developing the cultural industry by applying AI, creating cinema and television films that suit the tastes, imbued with the cultural identity of the nation, especially the ability to restore old films with sharp images from AI.

HTV-TMS and AIRO signed a comprehensive cooperation agreement

Mr. Tran Le Nguyen - Co-founder, General Director of KIDO Group, Chairman of AIRO Board of Directors - shared through practice that AI and digital technology can change human life in a more humane and comprehensive direction.

"As a business leader and technology bridge, I will continue to seek and bring new technologies and advanced AI solutions to Vietnam; at the same time, bring Vietnamese technology to the world . Above all, I recognize the needs of small and medium-sized enterprises, they need a launching pad, a support to help the brand go further, be known and spread more" - Mr. Nguyen expressed.

Mr. Nguyen Hai Trieu, Director of HTV-TMS, said that in the era of digital transformation, the rapid development of technology and especially AI is gradually shaping a new game for corporate communication and brand marketing activities.

One of the trends that cannot be ignored is the application of AI to increase competitiveness and optimize costs, while building customer trust through mainstream media channels.

Through cooperation with AIRO, HTV-TMS will contribute to creating a solid launching pad to bring valuable communication products to Vietnamese businesses.

"In addition, our cooperation model also helps to eliminate the worries of viewers and users because the "fakeness" in AI content will be checked and assessed by mainstream media units," Mr. Trieu affirmed.

Source: https://nld.com.vn/htv-tms-hop-tac-toan-dien-voi-mot-cong-ty-ai-196251007181845291.htm