Opening of Vietnam Advertising Festival, displaying a series of billion-dollar equipment and technology

Festival Quảng cáo Việt Nam diễn ra từ ngày 11 đến 13-7-2024 - Ảnh: BÔNG MAI — Vietnam Advertising Festival takes place from July 11 to 13, 2024 - Photo: BONG MAI

The opening ceremony of Vietnam Advertising Festival (Vietnam AdFest) 2024 officially took place this afternoon, July 11.

Ready to welcome 20,000 guests

Ms. Trinh Thi Thuy - Deputy Minister of Culture, Sports and Tourism , commented that Vietnam's cultural industries have had a positive impact. In the 2018-2022 period alone, they contributed a production value of about 1,059 trillion VND (44 billion USD).

Advertising is a particularly important service, not only promoting economic growth and creating jobs, but also contributing to promoting the image of Vietnam to international friends.

In recent times, with the support of the Vietnam Advertising Association, we have helped advise on perfecting management policies and building a more open and transparent business environment.

According to Ms. Thuy, the Vietnam Advertising Festival 2024 is an important event, aiming to implement the cultural development strategy until 2030 approved by the Prime Minister .

This is also an opportunity for businesses to access advanced technology, find reputable partners and suppliers, promote trade, develop markets...

Mr. Nguyen Truong Son - Chairman of the Vietnam Advertising Association, emphasized that this year's Vietnam Advertising Festival is large-scale, taking place from July 11 to 13, at the WTC Expo International Exhibition Center (Binh Duong province). It includes diverse activities such as exhibitions, forums, seminars, competitions, sports events, races , job fairs, etc.

The organizing committee representative said that with the above diverse series of activities, the Vietnam Advertising Festival 2024 is expected to welcome 20,000 visitors from within the country and countries such as: China, Korea, Japan, India, UAE, Thailand, Singapore, Malaysia, Indonesia, Philippines, Laos, Cambodia...

On this occasion, the 14th international specialized exhibition "Vietnam Advertising Equipment and Technology" was also held, attracting 250 booths displaying: machinery, advertising equipment, LED technology, materials, gifts, services, printing, advertising construction...

Including large format UV printers up to 6.8m, high-detail drawing printers, printing supplies, mica polishing machines, aluminum letter bending machines, laser cutting machines, roll rolling machines... At the same time, there are also displays of super-thin electric picture frames, 3D infinity LED light boxes, brand logo light boxes...