Struggling to find products
After the recent storms No. 5 and No. 10, the number of visitors to visit and relax at tourist areas and spots in the province has decreased sharply. This is not a temporary phenomenon despite the impact of natural disasters, but a recurring pattern for many years. "Low season" - the familiar term used by tourism professionals for this period - reflects the scarcity of typical products suitable for autumn and winter weather.

Mr. Le Ngoc Doan - Director of Viet Holiday Trading and Tourism Company Limited shared: "Last week, I surveyed many tourist spots in the province to find products to connect tourist groups, but the results were not as expected. We really want to bring tourists to Ha Tinh , but currently there are no outstanding products, attractive enough to retain tourists".
According to Mr. Doan, in the last months of the year, Ha Tinh tourism mainly relies on spiritual culture, but the accompanying services are still limited and of low quality. In fact, famous destinations such as Củi Temple, Huong Tich Pagoda, Che Thang Temple of Mrs. Nguyen Thi Bich Chau... still attract a large number of pilgrims at the end of the year, but most tourists only visit and leave.
Mr. Nguyen Minh Duc ( Hanoi ) shared: "Every year we return to Huong Tich Pagoda and Củi Temple, but we usually stay in Nghe An because the area around the pagoda does not have suitable accommodation, and we do not know where to go or what to do if we stay."

The lack of new and attractive products has left many businesses confused. The owner of an eco-tourism area in Thach Xuan commune said: “We want to create a product that is unique to this season, but individual investment is not enough. To form a product chain requires regional linkage and high costs. Without common regional products, it is difficult to retain tourists.”
Need for synchronization and connection
Currently, some units have proactively changed direction to find products that adapt to the season. With the advantage of the relic of the great physician Hai Thuong Lan Ong Le Huu Trac, Hai Thuong Cultural and Ecological Tourism Area (Huong Son commune) has developed healing tourism products, health care according to traditional medicine such as mineral mud bath, herbal steam bath, health care, unique medicinal cuisine.

To adapt to the season, Song Lam Waterfront Hotel (Nghi Xuan) invested in a service complex including: specialty restaurant, karaoke, spa area, Pickleball court..., at the same time grasping the needs of tourists on pilgrimage so the hotel is still bustling with activities.



In the Xuan Thanh Tourist Area, in the past 2-3 years, autumn-winter golf tourism has opened up new prospects. Mr. Vo Huy Tuan - CEO of Muong Thanh Luxury Xuan Thanh Hotel said: "From October to December every year, we welcome over 2,000 international guests regularly, mainly from Korea. They not only play golf but also experience local culture. Thanks to that, the hotel maintains stable operations during the low season."
Although there are bright spots, according to experts, models such as Hai Thuong, Muong Thanh - Xuan Thanh or Song Lam Waterfront are still small, lack connectivity and have not yet formed a key product typical of Ha Tinh tourism.
In fact, the Ha Tinh Tourism Department has organized many seminars, discussions, field surveys, and invited experts to contribute ideas to find solutions to the "low season" problem. However, most of them have only stopped at the idea level; or there is a lack of synchronization between management agencies, businesses, and local communities.

Mr. Nguyen Tien Trinh - Chairman of the Young Entrepreneurs Association, General Director of Thanh Sen Tourism Company commented: "Despite the unfavorable weather, Ha Tinh still has the potential to build a strong autumn - winter tourism product, based on cultural resources and landscapes. It is important that businesses must boldly invest, create ideas and the government needs to create support mechanisms, forming a diverse and attractive product ecosystem."

In the context of sea tourism only being active for 4-5 months/year, developing autumn-winter products has become an urgent requirement to ensure sustainable growth. Ha Tinh has a great advantage in types suitable for cold-season climate such as: eco-tourism, spiritual tourism, resort combined with health care. If invested in the right direction, inter-regional connection with other provinces, along with effective stimulus and communication policies, winter can completely become the "profitable season" of Ha Tinh tourism.
Source: https://baohatinh.vn/tim-loi-giai-cho-du-lich-ha-tinh-mua-thu-dong-post297077.html
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