22-year journey on the streets of Vietnam
Since its launch in the Vietnamese market 22 years ago, Toyota Vios has become an indispensable part of the urban traffic picture. From traditional taxis to modern technology service flottes, this B-class sedan has quietly proven its core values: durability and efficiency. Instead of competing with flashy features, Vios builds trust from professional users who consider the car as a daily work tool.
Formula for success: Durability and economic efficiency
Practical value is the core factor that helps Toyota Vios conquer the driver community. The formula for success of this model is built on three main pillars: stable operation, fuel economy and reasonable maintenance costs. These factors are especially important for the transportation business, where economic efficiency is the top priority.
Phan Van Chau, a technology driver in Hanoi , said his car runs more than 300 km per day but rarely has major problems. "The cost of fuel and maintenance is also easy to control, so I feel secure in sticking with it," he shared. This stability helps minimize the time the car is in the workshop, maximizes operating time and generates income.
In addition, the Vios’s ability to retain its value is also a big plus. Mr. Nguyen Ngoc Khanh in Da Nang used a 2017 Vios G for service and felt satisfied with the resale price after many years of use. This shows that the value of the car is less depreciated over time, helping the owner preserve part of the initial investment.
A solid position in the era of technology cars
As the transportation market shifts to technology-based ride-hailing platforms, Toyota Vios once again proves its adaptability. This model quickly becomes the top choice for the young generation of drivers starting their own businesses. For them, Vios is not only a vehicle, but also a reliable business partner, a solid start for their career.
The story of Ms. Nguyen Thi Hau in Nam Dinh is a testament to the role of Vios beyond that of a regular car. She shared: "Thanks to Vios, I can drive with peace of mind every day, enough to cover my living expenses and send my two children to school." The car has become a symbol of peace of mind and the foundation for economic stability for many families.
Anniversary Edition and Gratitude Program
On the occasion of Toyota's 30th anniversary in Vietnam and Vios's 22nd anniversary with consumers, Toyota Vietnam has introduced a special anniversary edition exclusively for the domestic market. This is considered an act of gratitude to the driver community who have trusted and chosen Vios over the past time.
In October, Toyota Vietnam and its dealer network also launched a promotion program for customers buying Vios cars. The promotion packages include financial support with an interest rate of 1.99%/year for the first 6 months from Toyota Finance Vietnam (TFSVN) and registration fee support up to 100%, with a total value of up to 54 million VND.
Conclude
After 22 years, Toyota Vios is not only Toyota's best-selling car in Vietnam but also an icon in the transportation service industry. Although it is not a car with a breakthrough design or the most advanced technology in its segment, Vios has succeeded by focusing on the core values that its target customers need most. The success of Vios is a testament to a correct product philosophy: meeting real needs and building trust through durability.
Source: https://baonghean.vn/toyota-vios-22-nam-khang-dinh-vi-the-xe-dich-vu-quoc-dan-10308333.html
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