10 years of bringing "good taste" to millions of delicious meals from WinEco

(Dan Tri) - WinEco's 10-year journey understands the desire for delicious meals with fresh, safe ingredients of housewives, contributing to bringing nutritious, safe meals to every Vietnamese family.

According to Cimigo research (2022), 61% of Vietnamese consumers pursue a healthy diet and 72% are willing to pay more for products that meet VietGAP, organic or higher safety standards.

This shows that clean vegetables not only meet nutritional needs, but also bring spiritual value: peace of mind and a feeling of more delicious meals.

From that seemingly simple need, WinEco began a 10-year journey of "delivering good taste" to millions of Vietnamese meals.

WinEco clean vegetables are gradually becoming familiar in Vietnamese family meals (Photo: WinEco).

Telling numbers from farm to table

A pioneer in the field of high-tech agriculture , WinEco currently owns 12 high-tech farms across the country, covering more than 3,000 hectares of cultivated land and supplying hundreds of thousands of tons of vegetables and fruits each year.

A widespread distribution system of more than 4,000 points of sale belonging to WinMart, WinMart+ and WiN helps consumers easily access clean vegetables without having to change their shopping habits.

Diverse product portfolio with more than 150 varieties, from leafy vegetables, root vegetables, spices... harvested daily and strictly inspected according to VietGAP, GlobalG.AP, Organic standards before reaching customers. Fresh - delicious - nutritious standards become the core commitment, bringing trust to millions of Vietnamese meals.

Not only meeting domestic consumption needs, many WinEco products are also exported, meeting the strict standards of a number of international markets, affirming standard production capacity and consistent quality.

WinEco's high-tech agricultural model creates stable jobs for local workers (Photo: WinEco).

Not only providing safe food, WinEco's high-tech agricultural model also creates stable jobs for thousands of local workers, contributing to the development of the rural economy and promoting sustainable agriculture.

Spreading "good taste" and affirming pioneering position

After 10 years, WinEco has become one of the most trusted brands in the clean vegetable sector in Vietnam.

WinEco currently owns 12 high-tech farms across the country (Photo: WinEco).

WinEco’s core value lies not in the output numbers, but in the specific experience of consumers in each meal: a feeling of security, happiness and connection. That 10-year journey not only brings a safe food source, but also contributes to shaping a new standard for Vietnamese meals: delicious, nutritious and sustainable.

With 12 farms, more than 150 products, a distribution network of more than 4,000 points of sale and strict production standards following the Japanese model of "3 controls" from input to output, WinEco is firmly on the journey of bringing clean vegetables from family dining tables to the world .

WinEco is extending its 10-year journey of bringing clean vegetables to millions of Vietnamese families (Photo: WinEco).

The companionship and trust of consumers over the past 10 years is the foundation for WinEco to continue spreading "good taste" to millions of Vietnamese meals, creating a future where clean vegetables are not only a choice, but also a new standard in Vietnam for fresh, high-quality agricultural products.

Source: https://dantri.com.vn/kinh-doanh/10-nam-trao-vi-lanh-cho-trieu-bua-an-ngon-cua-wineco-20251007152751298.htm