Stimulating demand from the National Concentrated Promotion Program in 2025

Deployment

Accordingly, the Trade Promotion Agency ( Ministry of Industry and Trade ) presides and coordinates with relevant units in the Ministry; Departments of Industry and Trade of provinces and centrally run cities; industry associations and the business community.

Together with the entire system, GO! Can Tho supermarket organized a consumer appreciation program to celebrate its 27th birthday.

The special feature of the Program is its openness and unlimited nature. All businesses nationwide are free to participate, without any registration or selection round. Businesses have full autonomy to implement promotional programs with attractive, creative content, aimed at customers and consumers. The discount and incentive level can be up to 100% of the value of goods and services, according to the decision of each business. In addition, participating businesses are also responsible for ensuring that the promotion takes place legally, honestly, publicly and transparently; at the same time, ensuring the legitimate rights of consumers, the quality of goods and services and fully complying with current administrative procedures.

The program is implemented by combining traditional trade and e-commerce, creating a strong spillover effect, attracting diverse participation from manufacturing, distribution, retail and service providing enterprises across the country. Vietnam GrandSale 2025 is expected to continue the success of previous years, contributing significantly to the growth of retail sales of goods and social consumer services, making practical contributions to the implementation of the economic development goals set by the Government in 2025. This is also an opportunity for domestic consumers to have access to quality products and services at preferential prices, contributing to promoting purchasing power and restoring the pace of the domestic market in the context of many fluctuations in the global economy.

The Department of Industry and Trade of Can Tho City issued Plan No. 1683/SCT-QLTM dated June 19, 2025 to organize the Program in the city. According to the plan, the Department of Industry and Trade will preside over and coordinate with relevant agencies to propagate and mobilize enterprises, organizations and individuals in the management field to participate in the Program from June 14 to July 14, 2025, implementing promotional programs to contribute to promoting the city's economic growth. It is recommended that supermarkets, shopping malls, and market management boards in the city and information and propaganda mobilize enterprises and business households in supermarkets and shopping malls; suppliers and product lines in supermarkets and convenience store chains; and small traders in markets in the area carry out attractive promotional programs to attract customers and consumers to shop.

Respond

Responding to the Program, supermarket systems in Can Tho City simultaneously introduced "huge" discount programs for thousands of essential consumer goods.

Along with 800 points of sale belonging to the Ho Chi Minh City Union of Trading Cooperatives (Saigon Co.op) nationwide, from now until July 2, Co.opmart supermarkets in the city will organize a promotional program with many incentives for customers.

Accordingly, with a bill of 1 million VND or more, Member customers who have a shopping bill and use an environmental bag will receive 2 kg of vegetables/roots/fruits; 1 kg of vegetables/roots/fruits will be given with a bill of 500,000 VND or more. With essential food items such as rice, yogurt, nutritional drinks, soft drinks, supplements...; cosmetics such as floor cleaner, fabric softener, laundry detergent, fragrant cleaning powder, shampoo... the "size"/actual volume will be increased compared to normal, with a preferential price of only 15,900-297,000 VND/product.

The program "Fresh every day - maximum savings" continues to reduce prices from 15-40% for many fresh products, processed foods and regional specialties. In particular, the shopping party "Shopping Season 2025 - Enjoy shopping, compete to shop" is taking place with a series of deep discounts up to 54% or buy 1 get 1 free programs for many essential consumer goods, household appliances, kitchenware, fashion and cosmetics from prestigious domestic and foreign brands such as Co.op Select, Ticook, Elmich, Thien Hoang, Honeyland, Neptune, Nutifarm, Tsubaki, PH...

LOTTE Mart Can Tho supermarket is also implementing the promotion program "LOTTE MAX SALE" with more than 6,000 items with strong discounts up to 50%, 1+1 promotions, many exclusive products only available at LOTTE Mart with the companionship of leading Vietnamese and international brands. At the same time, LOTTE Mart maintains the L-Day membership program on the 9th of every month when participating in shopping at the LOTTE Mart system nationwide. Accordingly, on L-Day, members buy products such as Choice L I'm Chef vegetable oil 2L, promotional price 89,900 VND/bottle; Ariel laundry detergent of all kinds 3.9/4.1kg, 30% discount; 20cm non-stick stone-patterned pan, 31% discount...

In addition, LOTTE Mart also applies good prices on many items such as giant instant noodles Nongshim Shin Ramyun priced at 283,900 VND/1.2kg bag, 5-gram olive oil-soaked needles, priced at 93,500 VND/16-pack. In addition, LOTTE Mart also applies "shocking prices" for member customers, applied when purchasing with a bill from 500,000 VND, you can buy 1 product at a "shocking" price. In addition, LOTTE Mart implements the "Super coupon - Super cheap" incentive policy applied to member customers with supermarket orders from 200,000 VND. Specifically, Thuan Phat anchovy fish sauce 40N 490ml, 35% discount; Lifebuoy shower gel superior moisturizing/protecting milk 1.4kg, 29% discount; Combo non-stick pan EL-5957 20-26cm, 50% off.

Celebrating its 27th birthday, GO! supermarket chains nationwide are organizing a consumer appreciation program with thousands of prizes and gifts, with a total prize value of nearly 3 billion VND.

Ms. Nguyen Thi Bich Van, Communications Director of Central Retail Vietnam Group, said: “A series of major brands that are long-term partners of Central Retail Vietnam have joined hands with GO! to bring many special promotions, shocking discounts... to help consumers shop with maximum savings at the GO! supermarket system. On the other hand, we also expect that through this program, we will contribute to the overall success of the National Concentrated Promotion Program 2025" recently launched by the Ministry of Industry and Trade, thereby stimulating consumption and promoting economic growth in the last 6 months of the year."

With the theme "You also have a gift on your birthday", from June 20 to July 2, consumers visiting and shopping at all GO! supermarkets nationwide will have the opportunity to participate in a lucky draw with a daily prize of 1 cart worth 1 million VND; from Monday to Friday, GO! will randomly select 100 customers shopping at the supermarket to receive 1 baguette; every Friday and Saturday, 10 lucky customers will receive a mysterious gift bag... On this occasion, the GO! supermarket system is implementing a program to stimulate demand for fruit products with the theme "Northern Fruit Festival". The program applies discounts of up to 35%.

Responding to the "National Concentrated Promotion Program 2025 - Vietnam Grand Sale 2025" launched by the Ministry of Industry and Trade (taking place from June 15 to July 15, 2025 nationwide), the GO! supermarket system applies the policy of "Unprecedented incentives - it's not difficult to hunt for deals", applying discounts on a series of essential products from fresh food, household appliances to cosmetics...

Article and photos: KHÁNH NAM

Source: https://baocantho.com.vn/kich-cau-tu-chuong-trinh-khuyen-mai-tap-trung-quoc-gia-nam-2025-a188061.html