Customers shop for private label products at Co.opmart Can Tho supermarket.
Saigon Co.op also invests in developing private label products. With the advantage of supply chain, long-term partnership with manufacturers, and private label products, the system can maintain stable prices and control the quality of goods. This program is especially beneficial for large households and service businesses, and is also associated with green consumption trends such as buying large volumes to reduce plastic packaging and limit household waste.
Saigon Co.op's private label was launched in 2024 and has now developed into 3 product lines, including: Co.op Happy (saving), Co.op Select (popular) and Co.op Finest (high-end). Currently, the Saigon Co.op system is distributing more than 2,000 private label product codes, diverse product lines such as apparel, cosmetics, household appliances, food... fully serving the essential needs of customers in daily life.
According to the socio-economic report for the first 8 months of 2025 of the General Statistics Office ( Ministry of Finance ), the consumer price index (CPI) increased by 3.25% over the same period, while the disposable income of many households only increased slightly. This makes consumers more cautious, prioritizing essential goods, saving costs but still ensuring quality.
News and photos: NH
Source: https://baocantho.com.vn/nguoi-tieu-dung-uu-tien-mua-sam-cac-san-pham-co-dung-tich-lon-a191514.html
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