Sony wins two “King of TV 2024” awards

At the 20th TV Shootout event organized by Value Electronics in the US, Sony won two "King of TV 2024" awards.

Sony with two “King of TV 2024” awards.

In particular, Sony BRAVIA 9 TV won the "King of MiniLED TV" award - the best MiniLED TV of 2024. At the voting event, Sony BRAVIA 9 TV demonstrated outstanding image quality in front of industry experts when it led 4/6 evaluation criteria.

After the results were announced, Sony BRAVIA 9 TV recorded a continuous increase in searches, becoming the most sought-after and desired TV model by users in the global market. In particular, Sony BRAVIA XR OLED A95L TV received the “King of OLED TV” award for the second consecutive year when it led 4/6 evaluation criteria for outstanding image quality.

Winning two awards has affirmed Sony's capacity and leading position in developing high-end MiniLED and OLED TV products; at the same time, it demonstrates the brand's dedication to fully conveying the filmmakers' intentions to the audience, elevating the sublime home cinema experience for users.

After two days of objective and transparent scoring, from multiple perspectives from technological features to practical cinema experience, Sony BRAVIA 9 TV conquered experts in 4 important criteria that determine brightness and sharpness (SDR Reference, HDR General, HDR Dark Scenes and Steaming).

To create this superior image quality, Sony has improved many outstanding image technologies for Sony BRAVIA 9. First, the XR cognitive processor is smarter than AI, capable of automatically recognizing each scene and facial expression of the character, analyzing data with high accuracy, thereby optimizing the image to bring the highest fidelity.

Unique XR Blacklight Master Drive backlight control technology optimizes superior brightness combined with High Peak Luminance technology to enhance smooth transitions between light and dark, setting a new standard of realism for the home cinema experience.

Sony BRAVIA 9 also takes into account external factors that affect the audience experience, adding the X-Anti Reflection feature to overcome screen reflection from external light environments, as well as X-Wide Angle to optimize uniform image display at all viewing angles...

Sony BRAVIA 9 is also the world's first TV to feature two additional Beam Tweeter speakers on top combined with two Frame Tweeter speakers on the edge, to expand the immersive surround sound field right at home.

KIM THANH

Source: https://www.sggp.org.vn/sony-gianh-tron-hai-giai-thuong-king-of-tv-2024-post759877.html