Uong Bi: Diversity of new tourism products

Along with the strength of spiritual cultural tourism , Uong Bi is interested in investing in existing tourism products, researching and developing new products with high feasibility... All to increase attraction, creating a breakthrough for local tourism in the coming time.

Mr. Pham Xuan Thanh, Head of the Department of Culture and Information of Uong Bi City, said that in December 2022, Uong Bi City approved the Project on Developing Uong Bi Tourism Products for the period 2021 - 2025, with a vision to 2030. Accordingly, the task for the period 2022 - 2025 is to focus on exploiting existing tourism products and researching and developing new products with high feasibility.

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Khe Soong - Silver Waterfall seen from above.

In March 2022, Uong Bi City issued a plan to implement the above Project. First, to orient and guide tourism development, Uong Bi City pays attention to approved tourism development plans for historical relics, spiritual tourism sites, and eco-tourism. In the period of 2022-2024, Uong Bi City has allocated 3 billion VND to invest in projects on digital tourism transformation, such as: Digitizing tourism resources on digital platforms, identifying Uong Bi tourism brand sets, attaching QR Codes at relic sites, virtual reality tours VR3600 Yen Tu...

This has contributed to enriching tourism products, increasing convenience, keeping up with the development trend of modern tourism. At the same time, the city has also mobilized significant social resources to invest in developing tourism products with over 6 billion VND, forming tourism products from capital sources of organizations, individuals and businesses. The city also pays attention to building preferential policies at destinations to attract tourists during low seasons, promulgating open policies on preferential loans, ensuring capital safety for economic sectors participating in tourism development, reforming administrative procedures, promoting digital transformation to attract investment in tourism, focusing on training tourism human resources...

Thanks to that, after about 3 years of implementing the Project, Uong Bi City's tourism products have changed more quickly and diversified. Specifically, in the group of cultural, historical and spiritual tourism products, Uong Bi City has been supplemented with 2 provincial-level relics: Nam Mau Temple Relic (Thuong Yen Cong Commune) and Ho Mountain Cave Relic - Xep Bang Mountain Cave Relic (Phuong Nam Ward) and the Dao Thanh Y Ethnic Cultural Space Exhibition House in Thuong Yen Cong Commune (operating from August 2024).

Regarding resort and health care tourism products, there are additional products such as foot bath, herbal bath and Dao people's cultural experience in Khe Su 2 village community tourism model (Thuong Yen Cong commune). Agricultural tourism products include Happy Farm Uong Bi (Quang Trung ward) invested and exploited by the private sector with attractive experiential tourism types such as fishing, fruit picking, interesting folk games, check-in, and country cuisine .

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Uong Bi promotes the landscape value of Yen Tu relic site and other scenic spots to develop new tourism products and experiences.

In addition, ecotourism and MICE tourism products have also had positive movements. That is, many more ecotourism products have appeared in Khe Song - Thac Bac, Phuong Hoang peak, Binh Huong peak... although not yet recognized as tourist destinations, they still attract a lot of visitors. MICE tourism is currently invested and exploited by Tung Lam Development Joint Stock Company at the historical relic and scenic area of ​​Yen Tu...

However, besides that, there are some limitations such as product development not commensurate with the inherent potential; exploitation of natural landscape values, agricultural economy is still limited; quality of tourism products is not uniform between tourist destinations, low connectivity... Therefore, Uong Bi is not an ideal stopover and accommodation for tourists. These are issues that need to be overcome in the coming time to implement the Project most effectively./.