VPBank and its efforts to create material and spiritual prosperity for customers

Choosing to accompany the program Our Song - Our Song Vietnam, VPBank continues to consolidate its position as a leading bank that always strives to bring customers classy and trendy financial and non-financial products and services. Creating prosperous values ​​for customers. Airing since the end of August, the program Our Song - Our Song Vietnam has become a phenomenon of the Vietnamese entertainment industry. Right from the first episode, the program achieved a top 1 rating on television and became an unmissable playlist on digital platforms such as Youtube, Tiktok...

VPBank is the official sponsor of the program Our Song Vietnam

Our Song - Our Song Vietnam quickly captured the hearts of the audience with its explosive, unexpected moments, touching the emotions of millions of viewers. The program gathered a line-up of generations who passed on the passion in the Vietnamese music industry such as Thanh Lam, Thu Minh, Quang Linh, Thanh Ha, Ngoc Anh, Hoang Hai, Luong Bich Huu, Mai Tien Dung. Accompanying the senior artists are the famous successors of Vpop such as: Orange, Vu Thao My, LyLy, Pham Anh Duy, Phan Duy Anh, Duong Edward, Lam Bao Ngoc and OgeNus. According to the rules of the game, 8 artists of the senior generation combined with 8 artists of the younger generation, creating 8 pairs to perform together, bringing legendary songs back in a completely new way, carrying the spirit of the new generation. After 6 nights of performance, the program will select 3 teams with the highest number of votes to enter the final gala night. Our Song - Our Song Vietnam brings the audience beautiful, sublime musical experiences with emotions. Different from other entertainment program formats, with Our Song, Vietnamese audiences have enjoyed vocal performances, top-notch, professional vocal processing of multi-generational artists. The beautiful, powerful voices of senior artists will "fuel" Gen Z to explode and revive the super "hit" songs of the past, bringing the audience moments of sublimation, satisfaction for the eyes and ears. "Our Song" is produced by the entertainment "boss" Dong Tay Promotion, with a grand investment from stage to music and fashion with the bold colors of "Back to the Future". Talented young director Duong Mai Viet Anh "transforms" the stage with gorgeous visuals. Accompanying the journey to revive the "super hits" is music director Khac Hung, who breathes new life into the super hits, full of charm and surprise. Stylist Nam Phung created a classic fashion collection that created a unique and impressive look for the artists. The official MC of the program is Tran Thanh - not only a host, but also a storyteller, a connector of generations and a catalyst for sublime performances on the Our Song stage. Contributing to bringing Our Song closer to Vietnamese audiences is the main sponsor, Vietnam Prosperity Joint Stock Commercial Bank VPBank . "VPBank chose to accompany Our Song with the desire to enhance the value of prosperity, helping Vietnamese music lovers enjoy immortal melodies, meet their idols in familiar love songs but with new and attractive arrangements. Through Our Song, VPBank wishes to connect and bring customers access to many services and payment card products that are "tailor-made" according to the portrait of each generation, contributing to increasing the prosperous financial value for each individual", shared a VPBank representative. Connecting customers with card products for all generations "Our Songs" extends the series of large-scale cultural and artistic events that VPBank has sponsored, aiming to arouse beautiful emotions, connect people, spread humanistic and happy values ​​in the community. The combination between VPBank and the entertainment giant Dong Tay Promotion through the program Our Songs has created a boost, increased touch points, and connected audiences to the bank's brand. Although in two different fields, VPBank and Dong Tay Promotion found common ground, both placing creativity and seriousness in creating different, multi-generational products and taking the satisfaction of audiences and customers as a measure of quality. The show Our Songs is a pinnacle of artistic products, a meaningful spiritual gift for music lovers of many ages from 18 to 50 years old. VPBank's outstanding card lines VPBank is a top bank in the industry in terms of retail sales and a pioneer in diversifying financial payment solutions suitable for all generations. Especially in the product line of credit cards and payment cards. The bank is currently leading the market with a multi-purpose card line, meeting the needs of all segments, bringing prosperity value to customers. For the high-end customer segment from 45-55 years old, Mastercard Diamond World and Diamond World Lady cards bring high-class experiences with exclusive offers, outstanding benefits in shopping and dining . For the Millennials segment from 30-45 years old, VPBank offers many attractive card lines such as StepUp credit card with diverse designs for online spending; Flex Card 2 in 1 card, helping customers flexibly choose spending sources from credit limit or payment account, flexibly choose preferential product lines and accumulate points up to 15% of spending. VPBank Prime card stands out with its bold Vietnamese design following the landscapes of the three regions: North - Central - South. At the same time, it offers unlimited cashback,... helping customers freely express their personality with every touch of the card. For the Gen Z customer group, VPBank JCB Z card is built with a 10% cashback incentive in industries related to young people's consumption behavior: dining, entertainment, fitness, travel. With the position of the leading bank in Vietnam, VPBank is reaching for the image of an international-class bank, continuing to create a unique mark. The green bank also constantly strives to become a companion, bringing cultural and artistic products and multi-generational cards with many different privileges for customers and the community. Source: https://baodautu.vn/vpbank-va-no-luc-kien-tao-gia-tri-thinh-vuong-vat-chat-va-tinh-than-cho-khach-hang-d225112.html