Alibaba.com chooses Olympic athlete Tony Parker as the face of its Paris 2024 Olympic campaign

Alibaba.com, the leading global business-to-business (B2B) e-commerce platform, announced that Tony Parker will be the Global Ambassador for the “Same Player, New Game” creative campaign for the Paris 2024 Olympic Games. Alibaba.com is the official e-commerce services partner of the Paris 2024 Olympic Games.

Tony Parker, basketball legend turned entrepreneur, will lead Alibaba.com's “Same Player, New Game” campaign.

The Olympic Games is the world ’s largest international competition, with over 200 countries competing in over 300 events. Similarly, Alibaba.com, a B2B buyer-supplier platform from over 200 countries and regions, providing business tools and services to help businesses discover products, find suppliers, and place orders quickly, serves as a hub for aspiring entrepreneurs.

Basketball legend turned entrepreneur Tony Parker will lead Alibaba.com's “Same Player, New Game” campaign for the Paris 2024 Olympic Games, along with two other sports stars who have also found success in business.

Reflecting that spirit, the “Same Player, New Game” campaign will raise awareness of the opportunities for athletes and Olympic champions to transition from sporting success to business. Global Ambassador Tony will demonstrate how future entrepreneurs, including athletes and former athletes, can easily start a business, build a global supply chain and grow sustainably through Alibaba.com.

In the coming weeks, fans will have the opportunity to meet Alibaba.com’s Global Ambassadors leading up to and during the Paris 2024 Olympic Games. Launching this month, three Global Ambassadors will participate in a new brand campaign that highlights Alibaba.com’s innovative approach to business.

BINH LAM

Source: https://www.sggp.org.vn/alibabacom-chon-tuyen-thu-olympic-tony-parker-lam-guong-mat-dai-dien-cho-chien-dich-olympic-paris-2024-post748832.html