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Hanoi tourism goes hand in hand with Lai Chau in promoting to attract visitors

Kinhtedothi-Hanoi will work hand in hand with Lai Chau in promoting and advertising tours to attract tourists. That is the affirmation of the leaders of Hanoi Department of Tourism and travel agencies in the capital at the conference on tourism development cooperation between Hanoi and Lai Chau on March 28.

Báo Kinh tế và Đô thịBáo Kinh tế và Đô thị28/03/2025

Deputy Director of the Department of Culture, Sports and Tourism of Lai Chau province Tran Quang Khang informed that as a province located in the far northwest of the country, Lai Chau possesses rich natural resources, attractive to the tourism industry. Some famous scenic spots include: O Quy Ho pass, known as the longest mountain pass in Vietnam, Cau Kinh Rong May tourist area with the highest glass bridge in Southeast Asia and Hoang Lien ecological forest. In particular, Sin Suoi Ho village (Phong Tho district) has been honored as the most attractive community tourism destination of ASEAN in 2022.

Conference on tourism development cooperation between Hanoi and Lai Chau on March 28
Conference on tourism development cooperation between Hanoi and Lai Chau on March 28

Despite the rich natural landscapes, the number of tourists coming to Lai Chau is not high. In 2024, Lai Chau tourism only welcomed and served 1,359,000 domestic and international visitors. The reason is that the infrastructure has not met the demand, the transport infrastructure has not been invested synchronously. Besides, there are no large tourism enterprises (DN) capable of playing a key role in creating a modern, high-quality service supply system.

Representative of Lai Chau Tourism Association Hoang Quoc Viet proposed that in the coming time, Hanoi tourism industry should create conditions for Lai Chau tourism enterprises to sign cooperation agreements on tourism development with enterprises in Hanoi. Through this activity, Lai Chau enterprises will learn more experiences in promoting and attracting tourists from the capital's tourism industry.

Analyzing the reasons why the number of tourists coming to Lai Chau is not as high as expected, Hanoi tourism businesses have a common reflection that although there are many natural and cultural tourist attractions of ethnic minorities, Lai Chau province has not promoted activities to promote information about the province's tourism "image" to tourists as well as travel businesses.

Sharing about the lack of information about tourist attractions in Lai Chau by Hanoi tourism enterprises, Head of the Hanoi Tourism Association's Communications Department Le Hong Thai gave an example: at the conference, enterprises learned that during the upcoming April 30 holiday, the Sin Suoi Ho community tourism village (Lai Chau) had no more rooms for rent and could not welcome more tourists to visit during this holiday. This shows that Lai Chau tourism has not focused on providing information to tourism enterprises.

Tourists visit the Dragon Cloud Glass Bridge tourist area (Tam Duong district - Lai Chau). Photo: Hoai Nam
Tourists visit the Dragon Cloud Glass Bridge tourist area (Tam Duong district - Lai Chau). Photo: Hoai Nam

Although there are still many difficulties in attracting tourists to Lai Chau, Nguyen Tuan Anh, Permanent Vice President of the UNESCO Hanoi Travel Club, pledged to establish alliances to build products and connect tours. In the process of building new tours, Hanoi tourism will select customer segments to build suitable products and plan tourism products for the right target audience and market demand, thereby bringing tourists to Lai Chau soon.

"Giving advice" to Lai Chau tourism to extend the length of stay for tourists, from the perspective of businesses, Director of Mai Viet Travel Tourism Company Duong Xuan Trang said that in the coming time, Lai Chau province should strengthen its connection with neighboring provinces such as Lao Cai, Yen Bai, Dien Bien... to build inter-route tours. In particular, it is necessary to promote calling for investment capital in hotel systems and high-quality roads because many international tourist groups focus on resort tourism.

In response to the opinions and proposals of travel agencies, from the perspective of a management agency, Deputy Director of the Hanoi Department of Tourism Tran Trung Hieu also pledged that Hanoi tourism will work hand in hand with Lai Chau tourism in promotional activities to attract tourists.

Source: https://kinhtedothi.vn/du-lich-ha-noi-song-hanh-voi-lai-chau-trong-viec-quang-ba-hut-khach.html


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