That success comes not only from the scale of investment or the development of the tourism industry, but also from the strategy of preserving and promoting national cultural identity, innovating to keep up with the trends of the times.
From python farm to strong tourism brand
Starting out as a 6,600m2 python farm serving the export of leather and handicrafts, Suoi Tien gradually transformed into a tourist area, then developed into a comprehensive entertainment and cultural complex.

Image of Suoi Tien gate in the 2000s, associated with the childhood memories of millions of tourists (Photo: Suoi Tien Cultural Tourism Area).
On September 2, 1995, Suoi Tien opened to welcome guests with comprehensive investment in landscape and entertainment facilities, ready to meet the entertainment needs of all ages.
For many generations of Vietnamese people, Suoi Tien has become a part of their childhood. Family trips and summer festivals have become beautiful memories in the hearts of millions of visitors.
During the 30-year journey of construction and development, Suoi Tien has successfully built an entertainment destination with a strong Vietnamese identity, covering an area of over 105 hectares, with over 150 entertainment facilities and welcoming over 5 million visitors per year. Many projects have been recognized and ranked among the top entertainment destinations in the region by domestic and foreign organizations.
Cultural Identity - The Foundation That Makes a Difference
Right from the beginning, the founder of Suoi Tien tourist area - Labor Hero Dinh Van Vui chose a different path: taking Vietnamese cultural identity as the core. The architectural space, landscape and art programs are all associated with legends, history and famous characters such as Lac Long Quan - Au Co, Hai Ba Trung, Son Tinh - Thuy Tinh...

Son Tinh - Thuy Tinh Show: More than 20 years of attraction bringing folk legends closer to many generations of tourists (Photo: Suoi Tien Cultural Tourism Area).
Amidst the vibrant development of the tourism industry, Suoi Tien remains steadfast in its direction of “returning to the roots of national culture”, building the image of a cultural park imbued with Vietnamese spirit, evoking national pride. Traditional values are not outdated but are renewed by modern technology, making cultural images more vivid and attractive to tourists, especially the young.

The atmosphere was filled with national pride at the Hung Kings' death anniversary in 2025, gathering more than 1,000 people wearing Vietnamese costumes (Photo: Suoi Tien Cultural Tourism Area).
The Spring Festival to welcome the New Year, the Southern Fruit Festival, the Kathina Offering Ceremony… held annually have also been upgraded with many creative forms, both preserving the traditional spirit and providing an entertaining and community-connecting experience.
Spreading Vietnamese values - Continuing the story of new-age entertainment
Based on the traditional values that have made its name, Suoi Tien constantly invests in modern constructions, harmoniously combining cultural elements with new entertainment trends, creating both familiar and new experiences for visitors.

VR Game - Modern virtual reality technology game area loved by young tourists (Photo: Suoi Tien Cultural Tourism Area).
Modern technology is strongly applied with VR Game - virtual reality, 12D cinema area, free wifi system to enhance the convenience for visitors. The game system is diversified, serving all ages from relaxing activities such as fish massage, exploring wild nature at Crocodile Kingdom, to exciting challenges such as magic castle, zipline across the lake, dragon boat or strange planet flying saucer.

Visitors enjoy the cool green space, experience picking and tasting Japanese peony grapes at Suoi Tien Farm (Photo: Suoi Tien Cultural Tourism Area).
Aiming for sustainable development, Suoi Tien promotes the green agricultural tourism model Suoi Tien Farm, bringing visitors closer to nature, learning about high-tech agriculture and many attractive experiences.
The restaurant system has a variety of cuisines from Vietnamese to Asian - European dishes, ready to meet the increasing dining needs of tourists. All of these create a comprehensive transformation, making Suoi Tien a modern, friendly and cultural - entertainment tourist area imbued with national identity.
Marking the 30th anniversary of its establishment and development, Suoi Tien will hold its 30th birthday event on September 2nd, promising to bring a series of festival activities and exciting surprise experiences. Visitors can attend this event and join Suoi Tien in continuing the story of 30 years of construction and development.
Suoi Tien Cultural Tourist Area
Address: 120 Hanoi Highway, Tang Nhon Phu Ward, HCMC
Hotline: 1900636787
Facebook: https://www.facebook.com/SuoiTienThemePark/
Website: https://suoitien.com/
Source: https://dantri.com.vn/du-lich/suoi-tien-hanh-trinh-30-nam-tu-lam-trai-nuoi-tran-den-bieu-tuong-du-lich-van-hoa-viet-20250806151121619.htm
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