Diverse "shelves" of green, clean products

Over time, consumers increasingly value sustainability, green - clean - healthy factors, especially with many changes in consumption and eating habits.

People choose to buy vegetables and fruits at Co.opmart Bien Hoa Supermarket (Tam Hiep Ward, Dong Nai Province). Photo: Hai Quan

Consumers today tend to increase the use of clean agricultural products and food for their own health and that of their families. The development of modern supermarket and retail systems contributes significantly to bringing these products closer to consumers, because most of them are controlled in terms of quality, design and price...

Trang Phuc, representative of the marketing department of Co.opmart Bien Hoa (Tam Hiep ward, Dong Nai province), said: "Consumers are interested in fresh foods, clean agricultural products, hydroponics, ensuring clear origin, especially prioritizing products that meet VietGAP and GlobalGAP standards. In the current competitive context on each shelf, the price of clean and organic agricultural products has shortened the amplitude and difference compared to the price of conventional foods. Therefore, consumers have more choices when buying. Green - clean - healthy products also meet the tastes of more diverse customer segments."

Consumer trends are changing, with more attention paid to organic products, nutritious products, and fruits with clear origins. Therefore, many manufacturing enterprises and retail supply chains focus on investing in production technology and strengthening links to provide clean, quality products to meet the increasing demands of the market.

Lam Phuong

Source: https://baodongnai.com.vn/kinh-te/202510/da-dang-ke-hang-san-pham-xanh-sach-b000d1b/