Part 2: Pluralism - Love for Chinese Culture

Recently, Chinese social media platforms have had quite a few KOLS evaluate, comment, exchange, and interact with the Vietnamese online community. Among them is Tiet Sieu - Master of Sydney University (Australia), CEO of Dwell Real Estate Company (Vietnam). He is a famous Chinese content creator, his account "Lao Tiet in Vietnam" on social media platforms attracts more than 200,000 followers. Thoi Dai Magazine respectfully introduces his article so that social media users, generations Z and Y, can have more perspectives for reference.

In recent years, Chinese TV series and movies have created a strong "Chinese culture fever" in Vietnam. This has not only made many Chinese actors become idols of a part of young Vietnamese people, but also promoted their passion for learning Chinese.

Vietnamese youth are very interested in Chinese culture. This is especially evident in their choice of entertainment. They are very interested in famous Chinese movies or short-term "hot" videos on TikTok. For example, every time a Chinese movie is released, many young Vietnamese people will flock to the cinema to watch it. Popular videos on Douyin (the name of TikTok in China) are the topic of discussion in their free time. Famous historical dramas such as "Princess Agents", "Hua Thien Cot" or "Three Lives Three Worlds and Ten Miles of Peach Blossoms" with attractive plots have made many young people immersed and willing to stay up late to "plow through movies".

The movie "Eternal Love" attracts the attention of many young Vietnamese people.

With the rapid development of information and communication technology, the emergence of countless social networks, in recent years, Chinese film and television culture has spread abroad. By immersing themselves in Chinese TV dramas or being absorbed in Chinese music melodies, Vietnamese youth have gradually gained a deeper understanding of China's history, customs and modern life. This cultural influence has "quietly" promoted cultural exchanges, contributing to promoting the friendly relationship between China and Vietnam.

In Vietnam, there are groups of enthusiastic young people who organize and translate Chinese films for free. Just one hour after being broadcast in mainland China, the film can be translated into Vietnamese subtitles and posted on online platforms. Although these translation teams also translate subtitles for English, Japanese, and Korean films, Chinese films still have the highest viewing rates. Romantic films, youth inspirational films, and modern films... receive a lot of attention. This phenomenon not only reflects the great influence of Chinese films in Vietnam, but also demonstrates the dedication and investment of young Vietnamese people in Chinese culture. Through their love for Chinese films and television works, they not only have a deeper understanding of Chinese history and culture, but also invisibly shorten the emotional distance between the people of the two countries.

In addition, hot songs and news on China's Douyin (TikTok) quickly attracted the attention of young Vietnamese people. Songs that were once famous in China such as "Time and Space Misalignment", "105°C of Your Enthusiasm", "Mang Chong" and "Bach Nguyet Quang va Not Chu Sa" were quickly covered by Vietnamese singers and netizens, and some covers were even spread back to China. This two-way cultural exchange not only demonstrates the strong appeal of Chinese popular culture but also reflects the love and deep appreciation of young Vietnamese people for it.

Young Vietnamese singer Min Hii covers the songs Bach Nguyet Quang and Not Chu Sa.

The successful transmission of Chinese culture has not only won the hearts of Vietnamese youth, but also aroused their passion for learning Chinese. It is known that the number of candidates applying to the Chinese department of many prestigious universities in Hanoi has increased year by year, and the competition for admission is increasingly fierce. To meet this demand, many Chinese learning centers have been opened in Hanoi. These young people are passionate about Chinese movies and want to understand the content of the movies themselves. They even hope to one day be able to communicate fluently in Chinese with Chinese idols. This Chinese language fever not only demonstrates the great appeal of Chinese culture but also deepens the cultural exchange between the Chinese and Vietnamese people.