Promoting Ninh Binh agricultural products at the AgroViet 2023 International Agricultural Exhibition Fair

On the morning of September 14, in Hanoi, the Ministry of Agriculture and Rural Development held the opening ceremony of the 23rd International Agricultural Exhibition Fair (AgroViet 2023).

AgroViet Exhibition Fair 2023 is held with the theme "Connecting value chains, developing ecological and sustainable agriculture", taking place from September 14 to 17.

The fair has a scale of 200 booths with more than 1,000m2 of display floor of over 100 units. In which, the international business booth has the participation of businesses from China, Korea, Australia, Russia and the domestic booth gathers the participation of 45 localities nationwide.

At the fair, Ninh Binh province coordinated and chaired the organization of Na Week and agricultural products, OCOP products of Ninh Binh province, including more than 40 agricultural products, OCOP products, high-value processed products, specialties, typically: Cuc Phuong yellow flower tea, Gia Vien shrimp paste, Cuc Phuong honey, Bo Bat pottery, Kim Son traditional sticky rice wine, Khanh Thien vermicelli and cakes, Yen Hoa clay pot braised loach, Tong Truong perch floss...

Promoting Ninh Binh agricultural products at the AgroViet 2023 International Agricultural Exhibition Fair — Delegates visit the province's exhibition booth.

The new point this year is that there is a rural tourism and regional culture promotion area introduced for the first time at the fair following the orientation of developing a multi-value integrated agricultural economy .

In addition, with the goal of strengthening and diversifying market access methods, actively supporting businesses, cooperatives, and OCOP entities to promote agricultural and specialty products at the fair, the Organizing Committee has built and operated a Tiktok channel to promote the fair and events within the fair.

In addition, organize livestream activities to promote and sell products and services directly at fairs through social networking platforms; provide technical guidance to businesses, channel owners and product sellers, and transfer operating methods to help businesses access and integrate into the 4.0 technology era.

The 23rd International Agricultural Exhibition Fair (AgroViet 2023) is an important annual trade promotion event of the agricultural sector to promote and expand international economic cooperation and exchange, promote brands, products, trade transactions, honor agricultural, forestry and fishery products, OCOP products, agricultural and specialty products of localities across the country. The fair is an opportunity for businesses and cooperatives to consolidate and exploit domestic and export markets.

Nguyen Luu - Anh Tuan

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