With its natural advantages, Khanh Hoa province’s tourism industry has identified green tourism development as a strategic direction. The province has implemented many synchronous solutions for sustainable development.
Green tourism - preserving biodiversity
Khanh Hoa is a coastal province in the South Central Coast with the longest natural coastline in Vietnam with nearly 500km; outstanding advantages in natural resources for sea and island tourism such as Van Phong, Nha Trang, Cam Ranh, Vinh Hy.
In addition, the ecosystem of mountains, forests, sand dunes, indigenous culture (Cham and Raglai cultural heritage) ... has developed a variety of unique and highly characteristic tourism products such as eco-tourism, agricultural tourism (vineyards, sheep fields) and Cham cultural experience tourism... These are products that the provincial tourism industry is oriented to develop in a green direction.
Mr. Jongrak Choi (a famous youtuber in Korea, who has visited and vacationed in Khanh Hoa many times) commented that the province has a beautiful and cool Nha Trang beach. This is an ideal condition that attracts him and many Koreans to visit and vacation.
In addition, diverse cuisine and reasonable prices are also big pluses for Korean tourists to return to Khanh Hoa many times. “Koreans love rivers, mountains, seas and beautiful natural landscapes. Tourism businesses in Nha Trang exploit natural tourism products. Therefore, Koreans enjoy traveling to Khanh Hoa,” said Jongrak Choi.
In the first 8 months of 2025, the total number of visitors served by tourist accommodation establishments is estimated to reach more than 12.8 million, of which international visitors are estimated to reach more than 3.7 million and domestic visitors are estimated to reach more than 9 million. Total revenue from tourism activities is estimated to reach over VND 50,585 billion.
According to Mr. Cung Quynh Anh, Deputy Director of the Department of Culture, Sports and Tourism of Khanh Hoa province, in the trend of modern tourism development, green tourism is not only an option but has become an inevitable requirement to protect the environment, preserve biodiversity and ensure sustainable development.
The province has issued many plans, projects, and software for green tourism development such as the Project "Green transformation of Khanh Hoa province in the period 2024-2030," Khanh Hoa province's green tourism standards set, green standards management software in tourism business, etc.
Units in the industry have been interested in implementing early with specific actions, in the form of voluntary. Since then, environmentally friendly tourism products have been formed.
Specifically, Six Senses Ninh Van Bay (Dong Ninh Hoa ward) is one of the famous "green" resorts on the domestic and foreign tourist map. This place has majestic landscapes, preserving the pristine beauty of nature.
Ms. Dinh Thuy Nga, Deputy Director of Sustainable Development of Six Senses Ninh Van Bay, said that located in a beautiful natural location, the unit chose to develop tourism in a green direction, close to nature and highly appreciated by resort tourists. Six Senses Ninh Van Bay has pioneered the use of solar energy; does not use disposable plastic products; makes the most of food waste, recycles them into compost to care for plants; uses old towels to recycle into flower pots... These things not only help tourists relax, feel comfortable, reduce operating costs of the unit but also contribute to raising awareness of responsible tourism (protecting nature) in the community.
Building a distinctive product brand
The recent Resolution of Khanh Hoa Provincial Party Committee on double-digit economic growth in the 2025-2030 period also clearly identified the goal of making tourism a spearhead economic sector, playing a driving role in promoting the development of other economic sectors.
To realize the development goal, the province aims to build a comprehensive tourism ecosystem in the direction of modernity, quality, sustainability, associated with green-smart-regional connectivity criteria.
Khanh Hoa focuses on prioritizing the development of sea and island tourism, resorts, conferences, seminars, ecology, community, health care, cultural heritage, and spirituality associated with environmental protection and identity preservation.
The locality focuses on managing, exploiting and promoting potential, building brands for typical products of the province such as bird's nest and agarwood.
Mr. Nguyen Trung Khanh, Director of the Vietnam National Administration of Tourism, affirmed that Khanh Hoa is aiming to develop green tourism not only as a choice but also as a vital issue for sustainable development, building a valuable and competitive tourism destination brand in the international arena; helping the province increase the number of visitors with high spending levels and awareness and actions of consuming green tourism.
From the orientation of green tourism development to the implementation in practical conditions also poses many challenges, especially maintaining the growth rate and protecting resources and the environment. Because this is a long-term process that requires full awareness and participation of the whole society to change the management method, exploit resources, provide tourism services as well as impact on the tourism consumption habits of tourists.
Khanh Hoa tourism industry needs to focus on controlling discharge, waste, emissions, minimizing impacts on the environment, especially the marine and island environment; diversifying experience values and building tourism value chains with other industries towards forming a "green" lifestyle and green tourism consumption.
Since then, the province has gradually affirmed its position as a "green-smart-sustainable" destination in Vietnam and the region; both conserving natural resources and creating long-term added value for the tourism industry and people's lives./.
Source: https://www.vietnamplus.vn/khanh-hoa-xay-dung-he-sinh-thai-du-lich-toan-dien-gan-voi-tieu-chi-xanh-post1062577.vnp
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