“Made in 26” products attract customers at the National Achievement Exhibition

According to Colonel Nguyen Xuan Hieu, Party Secretary, Chairman of the Board of Directors of Joint Stock Company 26, participating in the exhibition, the Company focused on introducing defense and economic products directly produced by the Company, including products: Men's and women's casual leather shoes; economic leather shoes; export sports shoes; wood products; Vibasic Teak cutting boards and some other economic products. In particular, at the exhibition, export sports shoes - one of the new products - were also confidently displayed and introduced by Joint Stock Company 26.

Colonel Nguyen Xuan Hieu, Party Secretary and Chairman of the Board of Directors of Joint Stock Company 26, introduced the Company's leather shoe products.

Leather shoe products of Joint Stock Company 26 attracted many visitors to the exhibition.

Wood products of Joint Stock Company 26 also attracted the attention of many exhibition visitors.

Right from the first days of the exhibition, the atmosphere at the area displaying the products of Joint Stock Company 26 was always bustling with visitors, especially on weekends. At the area displaying the Company's leather shoes, Mr. Pham Van Hoan from Hung Yen province excitedly tried on a pair of leather shoes, saying: "I have heard many friends talk about the leather shoes of Joint Stock Company 26; I myself have also heard about this product on some social networking platforms. Today I finally got to "see it with my own eyes", so when it fit my feet, I bought it right away."

Similarly, in the wood products display area, many housewives paid much attention to Vibasic Teak cutting board products. The product is mainly for export. However, due to the needs and tastes of domestic consumers, the product has now been widely introduced on e-commerce platforms and social networking platforms such as Shopee, Lazada, Facebook, TikTok... "Just counting sales on e-commerce platforms and social networking platforms, up to now, more than 1 million products have been consumed" - Colonel Nguyen Xuan Hieu told us.

Products of Joint Stock Company 26 displayed at the Exhibition.

In recent years, along with defense products, Joint Stock Company 26 has continuously promoted its strengths and researched and expanded into economic products. The products manufactured by the company always ensure the criteria of "Durable in quality, beautiful in form, diverse in design, competitive in price".

To do this well, the Party Committee and the Executive Board of Joint Stock Company 26 focus on investing in building infrastructure, equipping modern machinery, production lines and new technology, not only creating the best working conditions for employees but also contributing to improving product quality. Along with that, the Company also implements many breakthrough solutions in communication, promotion and product consumption, such as: Diversifying sales channels on e-commerce platforms, social networking platforms, maintaining the operational efficiency of product introduction stores and consignment agents in many provinces and cities across the country.

The exhibition space of Joint Stock Company 26 is located in the exhibition area of Vietnam Leather and Footwear Industry - 80 years of integration and development.

It can be said that participating in the exhibition "80 years of Independence - Freedom - Happiness journey" is both an opportunity and a chance for Joint Stock Company 26 to affirm the position and prestige of military uniform products as well as other defense economic products, contributing to honoring the common achievements of the country in the 80-year journey of building and defending the socialist Vietnam Fatherland.

Article and photos: VAN ANH - THANG BAY

Source: https://www.qdnd.vn/80-nam-trien-lam-thanh-tuu-dat-nuoc-hanh-trinh-doc-lap-tu-do-hanh-phuc/san-pham-made-in-26-hut-khach-tai-trien-lam-thanh-tuu-dat-nuoc-846074