Vietnamese rap icon in decline

Thai rapper duo VG and Huynh Cong Hieu collaborated to write a rap song that bears the mark of Saigon past and present. As usual, Huynh Cong Hieu focused on deeply exploiting the lyrics, with creative rhyming. Thai VG boldly stepped out of his comfort zone to complete a Vietnamese rap verse, while at the same time restraining all aspects to harmonize with his colleagues.

Pearl of the Orient is a product that has attracted special attention in the Vietnamese rap world in recent days. However, when the MV was released and competed in the "trending" race, the 3 artists encountered Hieuthuhai, along with a series of hot developments of showbiz Viet. MV's initial achievements Pearl of the Orient Not too impressive but this is a product with the potential to maintain sustainable vitality.

Huynh Cong Hieu first time collaborating with Thai VG.

Thai VG accept as background?

MV Overview Pearl of the Orient imbued with the old school (original) style of rap/hip hop. Huynh Cong Hieu started with a boombap rap verse. In Thai VG's second verse after the hook, the beat mixed with Trap colors. Later on, the music of Pearl of the Orient It's even more unpredictable when Boombap is combined with unimaginable things like traditional music and jersey club.

Music of Pearl of the Orient Going from the original old quality to the modern trend. Regarding the rap content, Huynh Cong Hieu and Thai VG were inspired by brave people who struggled to make a living in the splendid Saigon of the past and present but were still brave and calmly accepted everything in life.

Thai VG's comeback was the most anticipated. After his collaboration with Karik, Thai VG accepted to collaborate with the former Rap Viet season 3 contestant. This time, Thai VG only played a supporting role for his junior when he performed a short rap verse and wrote it entirely in Vietnamese. Thai VG is not fluent in Vietnamese, so the lyrics he wrote were not as comfortable as when he wrote them in English.

Thai VG also had difficulty pronouncing Vietnamese. Thai VG's flow was affected and his ability to rhyme and play with words was also limited. Compared to the stature of the legendary rapper, who is considered one of the first rappers in Vietnamese music, many audiences expected Thai VG to explode. However, in reality, Thai VG accepted to lower his ego so as not to overwhelm his juniors.

Huynh Cong Hieu, as the project leader, takes up most of the screen time in the rap. Pearl of the Far East . On the boombap background, Huynh Cong Hieu is somewhat constrained in his flow. In other aspects such as lyric writing skills, delivery (how to express flow), Huynh Cong Hieu still does well, with the biggest emphasis being on double rhymes and triple rhymes.

The regretful thing about Hon Ngoc Vien Dong is Le Tich Ky's hook. The former X-Factor contestant sang the hook from a composition by Huynh Cong Hieu or Thai VG. Compared to what the audience expected from Tich Ky, a rock voice with a "dusty" and experienced quality, in Hon Ngoc Vien Dong, it was actually too gentle and lacking something. The melody of the hook was also not attractive and cohesive enough to continue the rap verses.

The music and music of the Pearl of the Far East are unique but difficult to compete in the market.

Thai VG's dilemma - Huynh Cong Hieu

Over the past few weeks, the Vietnamese music scene has been at its peak with the fevers of Hoa Minzy and Phao. MV Pearl of the Orient was promoted by Huynh Cong Hieu more than a week ago, and was awaited by the rap world as the highlight product when April came. However, Hieuthuhai appeared, announced a new MV and released the official product right after the teaser.

The landing of Hieuthuhai became a magnet attracting all the attention from the Vietnamese rap world and the entire Vietnamese music market. Besides, the echoes of North Bling, Karma still going strong at this point.

Pearl of the Orient lost ground because the artist group did not have enough appeal like Hieuthuhai. The promotional campaigns of the MV crew Pearl of the Orient also has not created an effect on the internet. Therefore, after 3 days of broadcasting, the MV of Huynh Cong Hieu and Thai VG has not gone beyond the rap fan range to reach the general audience.

Going deeper into the musical perspective, Pearl of the Orient There is not much ideal material to attract a large audience. With pure rap, the market still favors products that mix Rn'B, Melodic rap, or rappers who completely switch to rap. The old school material of Pearl of the Orient inherently "picky" with audiences, even though the crew intended to balance it with Le Tich Ky's hook.

Famous names who have turned to singing have turned the Vietnamese rap scene upside down in the market. A typical example is Hieuthuhai’s product “Crocodile Tears”, where the male rapper sings the entire song from beginning to end. Or like Phao’s “Unfortunate Career”, where the female rapper also uses vocals more and immediately has the most successful product of her career.

And when most rappers are caught up in the "trending" race, having to blend in with the crowd, the appearance of Pearl of the Orient received enthusiastic response from loyal audiences of Vietnamese rap. An audience member called Pearl of the Orient was born to help balance rap music, when the market increasingly lacked products with a strong rap imprint like this.

Source: https://baoquangninh.vn/bieu-tuong-rap-viet-that-the-3351540.html