Livestream 'Cây custard apple' attracts 10 million views

Livesyteam sessions at Vo Nhai and La Hien have attracted more than 10 million views.

The first livestream session was held at custard apple garden in Phu Thuong commune, Vo Nhai commune, from 8 to 10 am; the second session selling and introducing the province's agricultural products was held at La Hien commune, from 1 pm to 6 pm.

The livestream sessions attracted a large number of local people, tourists, some tiktoker groups, representatives of some businesses and cooperatives in the province to participate through social networking platforms such as Facebook, TikTok... In particular, videos introducing the "number custard apple" model reached nearly 15 million views after only 12 hours of posting.

Specifically, the livestream session on the custard apple model attracted more than 500,000 viewers within 2 hours, with the peak time having more than 7,000 people watching and participating in consulting. For the livestream session selling agricultural products at La Hien, within 5 hours, it attracted 10 million visits, 300,000 views, and sold nearly 1,500 agricultural product orders.

The livestream program contributes to promoting Thai Nguyen custard apple in particular and the province's agricultural products in general.

This is the third year Thai Nguyen province has organized livestreams to sell agricultural products in general, and custard apples in particular. Livestream activities have helped promote and introduce custard apples and agricultural products of the province on e-commerce platforms and social networks; supporting businesses, cooperatives, production and trading establishments, and farmers to expand their connections to markets, partners, and distributors.

Thereby promoting the widespread application of e-commerce, helping to enhance brand value and product competitiveness; creating a premise for organizing trade promotion activities on digital platforms, maintaining promotion channels, connecting stable consumption for custard apple and Thai Nguyen agricultural products, forming a modern, transparent business environment, suitable for the trend of digital economic development...

The livestream activity is the opening event for the Program to promote and connect the consumption of custard apple and agricultural products of Thai Nguyen province in 2025, which will open at 7:30 p.m. on August 16 and end tomorrow (August 17).

Source: https://baothainguyen.vn/kinh-te/202508/livestream-cay-na-so-thu-hut10-luot-trieunguoi-tiep-can-1685141/