SeABank and My Tam: When kindred spirits meet and create a "genuine" financial journey

The combination comes from "sincerity"

At the launch ceremony of the SeASoul 2in1 Visa card on August 16, 2025, SeABank Vice Chairman of the Board of Directors Le Thu Thuy said: “SeABank believes that a modern financial product does not stop at meeting spending needs, but also needs to come from the heart to touch the emotions of customers. The SeASoul 2in1 card is created from understanding and sincerity, affirming the strategic development vision of "Taking customers as the center", along with the mission of serving with dedication to bring happiness and a prosperous future to the community of SeABank. We hope that accompanying singer My Tam - an artist who always focuses on the community will create resonance in the journey of spreading humanistic values to customers".

Singer My Tam also shared about the collaboration with SeABank: “Tam always believes that sincere values will touch the heart. Tam and SeABank have connected from the harmony in beliefs and value systems, when both put the audience and customers at the center, aiming for connections from the heart and sincerity. The SeASoul 2in1 card is something extremely special that SeABank and Tam want to send their feelings and positive messages to their Soulmates.”

It is the harmony in values and philosophy - between a bank that always puts customers first and an artist who is always sincere and passionate about art as well as her audience - that brought SeABank and My Tam together, opening up an emotional combination.

SeASoul - A customer's soulmate with 3 layers of value from "Heart"

The SeASoul 2in1 Visa Card is designed to become a “sympathetic friend” of each customer, providing both outstanding financial privileges and spiritual values associated with three layers of meaning: Peace of Mind - Good Mind - Soulmate.

Soulmate - Connecting emotions with idols

The SeASoul 2in1 Visa card bears a special mark with the signature of singer My Tam and the image of the musical score created from the song “Cư vui lên”. This is not only an artistic highlight, but also a positive message: always be optimistic, strong and love yourself that the singer and SeABank send to customers.

Not only that, the SeASoul 2in1 Visa card also opens up a world of exclusive experiences for My Tam fans such as: a gift set designed specifically with the singer's signature, and privileges when participating in events. In addition, the card's special feature is its unique NFC technology, which helps cardholders easily listen to the "Brown-haired Nightingale's" hits on their smartphones with just one touch. Tam An - Financial stability, peace of mind every day

In today's modern life, convenience and safety are two inseparable factors. Understanding that need, SeASoul offers a unique "2 in 1" experience: with just one card, customers have both an international debit card and a credit card. This helps customers experience convenience while optimizing personal financial management.

SeASoul 2n1 Visa Card is issued in both virtual and physical versions, allowing customers to make transactions immediately after opening. In addition, SeASoul Card offers extremely attractive privileges, including a 15% cashback offer for music and entertainment platforms such as Spotify, Netflix, YouTube, mytammusic.com; 1% for food, travel, art and 0.2% for all other expenses.

In addition, customers will be exempted from 100% of the transaction setup fee for 3-month installments (unlimited number of installments). In particular, as a special offer for fans, SeABank will give cardholders a beautiful account number with a 10-digit structure ending in 1601 - the birthday of singer My Tam, symbolizing a delicate connection and sincere gratitude from SeABank and My Tam.

Good Heart - Spreading good values of life

Not only does it support convenient, flexible and safe spending, SeASoul also offers a series of unique non-financial privileges, helping customers spread and contribute better values to society. Specifically, for each newly opened and successfully activated card, SeABank will donate 3,000 VND to the SeABank/MT Foundation Charity Fund to join hands in social charity activities. Thus, SeASoul not only accompanies customers on their spending journey, but also accompanies them in their way of life - connecting, sharing and being responsible to the community.

The birth of SeASoul is not only a step forward in SeABank's product strategy but also affirms that finance can go hand in hand with emotions and every transaction can create meaning. With the companionship of My Tam, SeASoul promises to become a new symbol - where "True Heart" is not just a message, but a real experience for each customer.

The SeASoul 2in1 Visa Card is an exclusive product of SeABank and singer My Tam, offering a financial experience that is linked to emotional values. Cardholders enjoy a series of special benefits - from outstanding spending incentives to opportunities to participate in gratitude activities and community connections - affirming SeABank's distinct mark in the market.

Source: https://www.seabank.com.vn/tin-tuc/tin-seabank/news/seabank-va-my-tam-khi-nhung-tam-hon-dong-dieu-gap-go-va-tao-nen-hanh-trinh-tai-chinh-that-tam