The 'key' to boosting e-commerce and supply chains

Tay Ninh province is committed to always standing side by side, listening and creating the most favorable conditions for businesses and investors to promote trade, expand cooperation and develop production and business activities in the province. In addition, the province continues to implement many solutions to build a transparent and friendly investment environment, helping businesses develop sustainably to together build a strong, prosperous and integrated Tay Ninh.

Deputy Minister of Industry and Trade Phan Thi Thang (3rd from left), Ambassador Extraordinary and Plenipotentiary of the Kingdom of Thailand to Vietnam Urawadee Sriphiromya (5th from left) and leaders of Tay Ninh province visit the product display area from Tay Ninh province's enterprises.

Strengthening trade and connecting supply chains

Tay Ninh has great potential, the development space is expanded, creating new space and momentum. The province is oriented to develop into a new growth pole, creating a development link between the Southeast region and the Southwest region, especially the "bridge" connecting the two economies of Vietnam - Cambodia and the Southeast Asia region through the system of cross-border gates. The province prioritizes completing infrastructure from Long An International Port to the inter-regional traffic system, creating maximum convenience for import and export activities.

With a dynamic and innovative spirit, the province's investment environment is constantly improving, always in the leading group of the country in terms of Provincial Competitiveness Index and in the Top 10 localities attracting large enterprises.

According to the assessment, the economic scale of the province in 2025 is estimated to reach more than 352,000 billion VND, the GRDP growth rate is estimated at 9.3%, belonging to the group of 10 localities with the largest economic scale in the country. Up to now, the whole province has more than 37,000 operating enterprises with a total registered capital of more than 912,000 billion VND; there are more than 3,000 DDI projects with a capital of nearly 689,000 billion VND and 1,892 FDI projects with a total capital of more than 24 billion USD.

Currently, the province has 46 industrial parks and 50 industrial clusters with an area of ​​over 17,000 hectares, of which more than 1,000 hectares of clean land are ready to receive investors. Goods of enterprises in the province are exported to 130 countries and territories around the world, showing the province's potential in exporting goods to world markets.

Businesses are excited and express interest in products of Tay Ninh province enterprises.

To contribute to connecting the supply chain of import-export goods and e-commerce, the Provincial People's Committee has just coordinated with the Ministry of Industry and Trade to organize the Conference on connecting the supply chain of import-export goods and e-commerce in 2025 with the participation of nearly 600 delegates, including agencies under the Ministry of Industry and Trade, diplomatic agencies, departments and branches of Tay Ninh province, foreign business associations, large transnational distribution corporations such as Central Retail, Aeon, Walmart, Lulu, Amazon, Coppel, Alibaba,...

In addition, the conference was also attended by foreign enterprises from 25 countries and territories. Ms. Truong Phuong Thoa - Director of the Southern E-commerce Center, OSB Group - representative of Alibaba Group in Vietnam, said that Tay Ninh province has a lot of potential in terms of enterprises, products and logistics infrastructure, but enterprises are still hesitant to participate in e-commerce. Meanwhile, e-commerce is currently an inevitable trend, so enterprises need to prepare carefully in terms of production capacity, human resources and must standardize brand recognition image as well as import-export skills to participate more deeply in e-commerce, connect the supply chain of goods, search and expand global export markets.

Seize the opportunity to expand export markets

According to Deputy Minister of Industry and Trade Phan Thi Thang, in the first 7 months of 2025, Vietnam's total import-export turnover reached nearly 515 billion USD, an increase of 16.3% over the same period in 2024. The positive highlight is that exports to markets with Free Trade Agreements (FTAs) have all recovered, new generation FTAs ​​such as CPTPP, EVFTA and UKVFTA along with a series of bilateral and multilateral FTAs ​​that Vietnam has signed and implemented before have formed a large market network, becoming a driving force for Vietnamese enterprises and industries to boldly step out into the world.

In Tay Ninh province, after the merger, a new province was formed with outstanding scale and potential in terms of development space. The province has also prioritized completing infrastructure from Long An International Port to the inter-regional traffic system, creating maximum convenience for import and export activities. The bright spot in the province's exports is its diverse product lines, from agriculture, seafood, textiles, footwear to industrial products, meeting the diverse needs of the international market.

Deputy Minister Phan Thi Thang said that in the context of a rapidly changing and increasingly complex global economy, building a diverse, effective and sustainable supply chain is extremely necessary. Enterprises and localities need to have appropriate adaptation strategies, maximize advantages to improve competitiveness, and meet market demand. In particular, strengthening close links between domestic and international enterprises will be the "key" to optimizing the supply chain.

8 memorandums of cooperation between Tay Ninh Department of Industry and Trade, Latvia Chamber of Commerce and Industry, Central Retail Group, Alibaba Group; Tay Ninh Provincial Business Association and Vietnam Garment Export Company with Lulu Group, Vietnam Business Association in Japan, Indian Business Association in Vietnam; Long An International Port and Portland Port, USA, Gothenburd Port, Sweden at the investment promotion event connecting the supply chain of import-export goods and e-commerce in 2025

Deputy Minister Phan Thi Thang suggested: “Each enterprise must proactively innovate itself, improve its capacity and professionalism in business, especially improve technology, improve product quality, meet international standards, especially in the province's key export industries such as agriculture, seafood, textiles, footwear, etc.

At the same time, enterprises also need to diversify export markets, take advantage of FTAs ​​to expand international markets, not only targeting traditional export markets of Vietnam such as the EU, the United States, Japan, China, ... but also need to expand to markets in the Middle East, Northern Europe, Latin America. These are all markets with a lot of room and potential to expand exports.

For the province, it is necessary to continue to develop and perfect modern infrastructure and logistics, especially prioritizing investment in key transport infrastructure projects connecting industrial parks, clusters, and logistics centers, to create a smooth, vital transport system, connecting inter-regions and inter-provinces, improving the capacity of transporting goods, reducing transport and logistics costs in production and export.

By mid-August 2025, the province's total import-export turnover reached 20.8 billion USD, an increase of nearly 20% over the same period in 2024. Of which, exports reached 11.53 billion USD, imports reached 9.27 billion USD. The province's main export items include textiles, footwear, metal products, iron and steel, electricity, rubber, cassava, sugar and many processed agricultural products. On the other hand, the main import items include textile materials, iron and steel, cotton, machinery and equipment, raw cashew nuts and many agricultural products from the Cambodian border area.

In particular, Tay Ninh's agricultural products and processed industrial products have reached demanding markets such as the United States, Japan, and the European Union, affirming the province's brand and reputation on the international trade map.

Along with import and export, the province's e-commerce also had a breakthrough growth. In the first 6 months of 2025, the province's e-commerce sales exceeded 1,043 billion VND, an increase of more than 133%. In particular, many enterprises in the province boldly participated in major e-commerce platforms such as Alibaba, Lazada, Shopee, Tiki, Voso, Postmart, bringing OCOP specialties, processed agricultural products and goods of Tay Ninh closer to domestic and foreign consumers.

Deputy Secretary of the Provincial Party Committee, Chairman of the Provincial People's Committee Nguyen Van Ut said that the results in import-export and e-commerce affirmed the strong development of enterprises, the province's products are increasingly diverse, welcomed by domestic and international markets. However, with the increasingly high demands of the market, the challenge will be not small for the province's enterprises when approaching the international market.

“Previously, we only thought about our products being successful, but never thought about building a product story or a product journey. This also made us think about how to build products with stories and journeys to create an impression, a highlight, and a recognizable brand. It is not only a Tay Ninh product but also a Vietnamese product when entering the international market. This also sets a new requirement for the province in building mechanisms and policies to support the province's enterprises in producing export products,” said Mr. Nguyen Van Ut.

Mr. Nguyen Van Ut also affirmed that Tay Ninh province is committed to always standing side by side, listening and creating the most favorable conditions for businesses and investors to promote trade, expand cooperation and develop production and business activities in the province. In addition, the province continues to implement many solutions to build a transparent and friendly investment environment, helping businesses develop sustainably, together building a strong, prosperous and integrated Tay Ninh./.

Perseverance

Source: https://baolongan.vn/chia-khoa-thuc-day-thuong-mai-dien-tu-va-chuoi-cung-ung-a202101.html