Attending the meeting, on behalf of the Vietnam National Administration of Tourism , there were also representatives from the Department of International Relations and Tourism Promotion and the Tourism Information Center. On behalf of Yango, there were Ms. Lillia Fattahova - Head of Business Group; Ms. Daria Utkina - Public Policy Monitoring Officer, Government Agencies and Asian Market Management Experts.
Deputy Director of the Vietnam National Administration of Tourism Ha Van Sieu at an online meeting with Yango Company Limited (Photo: TITC)
Thanking Deputy Director Ha Van Sieu for taking the time to attend the meeting, Ms. Daria Utkina - Public Policy Monitoring Officer, Government Agency said, Yango is an international technology company, operating in more than 30 countries, providing a variety of products, including ride-hailing and taxi booking platforms, applying cloud computing technology, as well as artificial intelligence-based solutions. In addition, the Company also operates a wide advertising network globally, with extensive experience in digital and offline campaigns. Yango's services currently reach more than 150 million monthly active users worldwide . Yango wishes to support and promote Vietnam tourism to become one of the top destinations in the areas where the Company is operating, contributing to enhancing the international reputation of Vietnam Tourism, highlighting the rich cultural heritage, beautiful natural landscapes, hospitality, in line with Vietnam tourism development strategy.
Ms. Daria Utkina - Public Policy Monitoring Officer, Government Agency Yango Company Limited (Photo: TITC)
Yango representative expressed his desire to support the promotion of Vietnamese tourism to tourists from countries in the Commonwealth of Independent States, including Russian tourists, through digital media channels, outdoor banners, as well as being willing to share data analyzing tourist characteristics and needs with the Vietnam National Administration of Tourism to jointly research and propose appropriate promotional activities in the coming time.
According to a recent survey by Yango, 49% of Russians travel abroad at least once a year. Vietnam is in the Top 10 foreign travel destinations in 2024 for Russian tourists. In the first half of 2024, Vietnam ranked 4th in terms of search volume, showing an increase in Russian interest. Interest focuses on direct flights to Vietnam, package tours, etc. Nha Trang is the most popular destination for Russian tourists in Vietnam. The most popular hotel types include resorts and family hotels. In Asia, Vietnam is the 3rd most popular destination.
Yango representative said that Vietnam is becoming more and more attractive to Russian tourists, especially in the fields of resort tourism and health tourism.
Deputy Director Ha Van Sieu speaks at the meeting (Photo: TITC)
Deputy Director of the Vietnam National Tourism Administration Ha Van Sieu highly appreciated Yango's cooperation proposal and affirmed that the Vietnam National Tourism Administration is ready to cooperate to promote two-way tourism between Vietnam and the Russian Federation. Deputy Director Ha Van Sieu emphasized that over the years, the number of Vietnamese tourists to Russia as well as Russian tourists to Vietnam has always been stable and increasing, showing great potential for cooperation not only with Russia but also with Russian-speaking markets.
Deputy Director Ha Van Sieu highly appreciated the solution proposed by Yango to promote Vietnam tourism, especially through promotion on digital media platforms and the large ecosystem that Yango owns.
Russia considers Vietnam a favorite tourist destination, Vietnam stands out with its majestic natural landscape, unique culture and very convenient visa exemption policy. In return, Vietnamese tourists are increasingly interested in and choose Russia as a destination thanks to the good traditional friendship between the two countries and convenient aviation.
Deputy Director Ha Van Sieu affirmed the great potential for cooperation between Vietnam and Russia and Russian-speaking markets (Photo: TITC)
Deputy Director Ha Van Sieu affirmed that the Vietnam National Tourism Administration is ready to support Yango in organizing conferences and seminars to introduce to Vietnamese tourism businesses, and at the same time called on businesses from both sides to strengthen connections and expand cooperation. Vietnam has many attractive destinations that attract Russian tourists such as Da Nang, Nha Trang, Phu Quoc, etc.
The Deputy Director requested Yango Company to send detailed information on promotion and advertising solutions for joint research and implementation. At the same time, the Deputy Director assigned the Department of International Relations and Tourism Promotion to be the focal point, coordinating with Yango to develop specific cooperation proposals in the coming time.
Tourist Information Center
Source: https://vietnamtourism.gov.vn/post/64691?fbclid=IwY2xjawM4nzJleHRuA2FlbQIxMQABHpyHA8qaDwhCZp3KsqFzcBEP6vvIYtddNHJ94G1a1amaRbp1jutSCNN-oAYQ_aem_WpqZnPeoM5BkYBs8k85tsA&gidzl=nmT757TsrLN1744RS63LMiSIIHHjPjvOZqOVH3yxY5oFJquMEJxILub24XiyOuy4ZK99JcE4HALvSNRLL0
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