Connecting agricultural products of Ca Mau and Hoa Binh to distribution channels

With the motto of using domestic supply sources, distribution enterprises have stepped up their participation in connection activities to find sources of goods for Tet.

With the motto of using domestic product sources, domestically produced goods are always the top priority, on November 15, the purchasing team of Central Retail Vietnam Group participated in trade promotion programs both in the South and the North to search for and expand the suppliers of regional specialty goods for the GO! supermarket chain, meeting the increased shopping demand at the end of the year.

1 Representative of Central Retail Vietnam's purchasing department participates in trade connection with Enterprises and Cooperatives of Ca Mau province. (Photo: Thanh Tan)

Accordingly, in Ca Mau province, the purchasing department of GO! and Tops Market supermarkets under Central Retail Vietnam had the opportunity to participate in surveys of seafood processing factories, OCOP product production facilities, and directly connect with businesses and cooperatives of Ca Mau province through the Conference on Connecting and Promoting Trade of Ca Mau Agricultural and Aquatic Products (an event organized by the Center for Investment Promotion and Enterprise Support of Ca Mau province under the direction of the Ministry of Industry and Trade and the People's Committee of Ca Mau province).

Through the connection session, Central Retail's purchasing department worked with 27 potential suppliers, specializing in providing frozen foods, shrimp processed products, agricultural products, and regional specialties of Ca Mau; thereby, will sign a commercial contract with 01 supplier as soon as possible, and continue to work with other potential suppliers, to open up more opportunities to bring OCOP goods and specialties of Ca Mau province into business at the GO! Supermarket System, Tops Market of Central Retail Vietnam.

2 Representatives of Central Retail Vietnam's purchasing department participated in trade connection in Hoa Binh province. (Photo: Thanh Tan)

Also on November 15, in Hoa Binh province, the Fresh Food purchasing team of Central Retail Vietnam attended the "Conference on connecting the consumption of products of ethnic minorities and mountainous areas in 2024 - taking place in Hoa Binh province". The event attracted the participation of more than 30 booths displaying more than 50 local specialties. The diverse booths included fresh vegetables and fruits, processed foods, tea, wine and handicrafts. Most of the products were provided by cooperatives and Muong ethnic communities.

During the event, Central Retail’s Fresh Food team connected with about 20 suppliers and identified 5 potential partners for the Community Livelihood Project – which has been implemented by Central Retail in recent years.

Ms. Nguyen Thi Bich Van - Communications Director of Central Retail Vietnam Group - said that currently, Central Retail Vietnam is stepping up its search for suppliers of regional specialties from localities to prepare for the program "Vietnamese Specialties for Vietnamese Tet", which will be deployed by Central Retail in the near future.

The program promises to bring consumers the opportunity to discover traditional dishes of the three regions, from Tet candies and jams to specialty dried foods such as dried chicken, dried beef, dried buffalo, sticky rice, dried bamboo shoots, and specialty rices, creating a traditional, full, and sacred atmosphere of Tet.

“With the goal of connecting the community and preserving traditional values, the program is not only an opportunity to enjoy specialties but also an opportunity for everyone to share and pass on old Tet memories and connect cultural values ​​through each dish and specialty of Vietnam,” Ms. Nguyen Thi Bich Van emphasized.

Source: https://congthuong.vn/ket-noi-nong-san-ca-mau-va-hoa-binh-vao-kenh-phan-phoi-359046.html