Connecting trade promotion and agricultural product consumption for cooperatives

Promoting trade promotion activities is one of the key tasks of the Provincial Cooperative Union to create conditions for cooperatives and member units in the province to promote and introduce products and seek potential consumption markets. Thereby speeding up the process of product consumption and reaching out to domestic and international markets.

Expanding connectivity for cooperatives

The Provincial Cooperative Union, as a companion and bridge connecting cooperatives with enterprises, has organized conferences and activities to support units participating in many trade promotion programs and market expansion. Thereby, gradually improving the production and business capacity of enterprises and cooperatives. Identifying trade promotion activities as an important factor, the Provincial Cooperative Union has had many positive solutions to advise on policies and implement many activities to support production and business of cooperative members.

The Provincial Cooperative Union promotes trade promotion activities to many provinces and cities.

Recently, the delegation of the Provincial Cooperative Union has exchanged the situation of collective economic development in many provinces and cities such as Tra Vinh , Hau Giang, Quang Nam, Quang Binh, Thai Nguyen, Ho Chi Minh City, Hanoi... In these provinces and cities, the Provincial Cooperative Union has introduced a number of typical products of cooperatives in the province and OCOP products. Thereby, connecting with the provinces to exchange, build common information channels on goods, share market information, supply, distribution, consumption of products and coordinate to implement activities connecting supply - demand, trade promotion. Leaders of the Provincial Cooperative Union have introduced the potential and trade strengths of the locality so that cooperatives can choose products to put into their distribution system, seek and cooperate in investment. At the same time, discuss, evaluate, analyze and propose a number of solutions to develop production and connect commodity markets between provinces in the coming time.

Through this event, the Binh Thuan Cooperative Union is like an extended arm to help cooperatives grasp market information as quickly as possible, effectively regulate the market so that the supply and demand of goods are smooth and stable. In addition, cooperatives also have the opportunity to expand the market for agricultural products, promote and bring Binh Thuan products to consumers in provinces and cities from the South to the North, especially OCOP products. From there, it creates conditions for cooperatives in the province to expand their vision, learn from experience, and establish distribution channels to bring agricultural products into the distribution system in the province and other provinces in the region.

Binh Thuan Cooperative Alliance is like an extended arm helping cooperatives grasp market information the fastest.

Provincial specialty products and OCOP products are displayed at trade promotion fairs.

Promote OCOP agricultural products

In recent years, the Provincial Cooperative Union has proactively coordinated with departments and branches to select and support cooperatives to participate in trade promotion programs and fairs organized by the Vietnam Cooperative Union and the Provincial Cooperative Unions. Recently, the Provincial Cooperative Union and a number of cooperatives participated in the Trade Promotion Fair for the collective economic sector and cooperatives in the Southern region organized by the Vietnam Cooperative Union in Ho Chi Minh City; the program "Pride of Vietnamese Agricultural Products" in Hanoi ; the Week of displaying, promoting and introducing typical cooperative products of 28 provinces and cities nationwide in Thai Nguyen... Thereby, many products with strengths and specialties of Binh Thuan and other localities and regions (OCOP) have been widely promoted, gradually penetrating modern distribution channels and being favored and trusted by consumers.

Many strong products and specialties of Binh Thuan have been widely promoted.

Mr. Phan Dinh Khiem - Vice Chairman of the Provincial Cooperative Union said: "The Provincial Cooperative Union of Binh Thuan participates in trade promotion conferences to promote the promotion of typical OCOP agricultural products of cooperatives in the province with the province's advantageous products such as fresh dragon fruit, dragon fruit processed products, salted roasted cashew nuts, sun-dried pigeon, rice, melon, fish sauce... Thereby, creating a link between producers, processors, distributors and consumers as well as helping cooperatives consume products in large quantities, contributing to improving the competitiveness of cooperatives in the province. With the potential and strengths of the locality with many favorable conditions for developing high-quality agricultural production, in the coming time, the Provincial Cooperative Union will further promote its role in connecting with provinces and cities in key economic zones; provinces and cities across the country in production and consumption of products. Thereby, contributing to promoting more comprehensive and sustainable agricultural development".

Source: https://baobinhthuan.com.vn/lien-minh-htx-tinh-ket-noi-xuc-tien-thuong-mai-tieu-thu-nong-san-cho-htx-126222.html