Ho Chi Minh City: Menas opens first automated store in Vietnam

DNVN - On September 26, within the framework of the Galaxy of Innovation technology event organized by Sovico Group in Ho Chi Minh City, Menas Company officially launched the first automatic store in Vietnam, named MENA TAP & GO.

The Galaxy of Innovation event with the theme "Unlocking the power of AI and Blockchain" as part of the Autumn Economic Forum 2025 has attracted great attention from the technology community. The event welcomed about 1,000 attendees, bringing together 30 famous speakers inside and outside Sovico Group, along with 500 business leaders, 2 discussion sessions, and more than 15 partners with a series of products and technology solutions shaping the future.

MENA TAP & GO automated store opened on September 26.

In particular, the highlight is the Hackathon arena, where more than 100 contestants must find solutions to practical technology problems from the Sovico Group ecosystem within 36 consecutive hours. Featured topics include: AI-based financial consulting, Blockchain in finance, Multi-industry applications in the Sovico ecosystem, and Robotics and automation.

In that atmosphere of innovation and cutting-edge technology competition, Menas’s launch of the groundbreaking retail model MENA TAP & GO has become the focus of practical application of advanced technologies into Sovico Group’s core business. This is not only an important milestone for Menas but also a clear demonstration of Sovico Group’s vision of innovation and strong investment in future technology.

The goods in the store are rich and essential.

MENA TAP & GO is located on the 1st floor, Galaxy Innovation Hub (D1 Street, High-Tech Park, Tang Nhon Phu Ward, Ho Chi Minh City). The highlight that makes MENA TAP & GO different is the "Seamless Shopping" model - a frictionless shopping experience, where technology completely replaces the role of humans in the payment process.

Not only technologically advanced, MENA TAP & GO is also a convenience store that fully meets customers' daily essential needs. The store currently offers more than 2,000 diverse products, including convenient foods and drinks (soft drinks, milk, snacks, etc.); essential foods (such as instant noodles, fresh milk, etc.); imported foods, dry and instant foods (pasta, canned foods, cereals, canned foods, etc.) to serve all needs quickly and conveniently.

Generate QR code on the app to enter.

With this rich product portfolio, MENA TAP & GO not only serves professionals and event attendees at Galaxy Innovation Hub but is also the perfect daily shopping solution for the working community at Ho Chi Minh City Hi-Tech Park.

No more cashiers, no need to wait in line. Customers only need to perform 3 simple steps: Create a QR code on the app to enter the door - Freely shop and choose products - Step out of the store (Tap & Go). The entire payment process will be automatically recognized and calculated by the AI-powered retail system, then automatically deducted through the app. This is a strong step towards a smart retail model (smart cashless experience), helping to optimize time and elevate the customer experience to a new level.

Freedom to shop and choose products.

The opening of the MENA TAP & GO store is not just about applying modern technology. It is also a clear statement of Sovico Group's vision in leading the technology and innovation trends in Vietnam, and Menas is one of the units implementing this vision of the Group.

This fully automated model solves the human resource problem, provides data on shopping behavior, allowing Menas to optimize inventory and product experience. MENA TAP & GO demonstrates how AI and technology solutions can reshape the future of retail, bringing superior operational efficiency and absolute convenience to Vietnamese consumers.

Mr. Nguyen Ngoc Quy - Deputy General Director of Menas shared: "The launch of this first automatic store promises to open a new era for the domestic retail industry, encouraging other businesses to quickly apply technology to improve competitiveness and service quality."

Dinh Thang

Source: https://doanhnghiepvn.vn/kinh-te/tp-ho-chi-minh-menas-khai-truong-cua-hang-tu-dong-dau-tien-tai-viet-nam/20250926112322222