TopZone contributes to bringing Vietnam into Apple's priority market group

(Dan Tri) - Although there is no Apple Store yet, the Vietnamese market is still upgraded thanks to the authorized retail system, notably TopZone, where users can directly experience genuine products and feel secure with warranty policies.

Vietnam is one of the earliest markets to receive Apple products. In which TopZone - the leading Apple authorized dealer in the country - has made an important contribution to making Vietnam one of Apple's key markets.

The widespread distribution system combined with the Mobile World chain in the ecosystem has contributed to turning potential purchasing power into actual sales. A representative of TopZone said that during the iPhone 16 Series launch, the chain recorded a record revenue of VND 2,000 billion - 3 times higher than the revenue of iPhone 15 in the same period.

According to a report from market research firm Canalys, Apple's market share in Vietnam has increased from 16% to 20% compared to the same period last year, rising from 4th to 2nd place in the market. This shows that Vietnamese consumers not only love the Apple brand but also maintain sustainable spending to own the company's products. The purchasing power of Apple products in Vietnam has maintained a stable growth rate, which is the basis for Apple to identify this as one of the key markets in the Southeast Asian region along with Thailand and Singapore.

Vietnamese users have a special love for iPhone in particular and Apple products in general (Photo: TopZone).

Among the Apple device retailers in the market today, TopZone is a prominent unit that has realized the power of the Apple-loving community in Vietnam with the company's increasing priority for the market, while TopZone also creates specific, clear benefits for consumers.

Since its launch, TopZone has been positioned as the leading premium authorized retailer of Apple in Vietnam. Specifically, the retail chain has focused on building points of sale in all regions of the country, expanding rapidly and on a large scale in the market - at one point reaching 100 stores in more than 38 provinces and cities after just over 1 year of launch.

Despite its large scale expansion, TopZone still ensures that each store is designed and operated according to Apple's strict standards, from imported furniture to well-trained staff, bringing an almost Apple Store experience to Vietnamese users.

TopZone's goal in the past has now been a great success when, despite not having a physical Apple Store, Vietnam still became one of the earliest markets to sell iPhone 17 (Photo: TopZone).

Not only stopping at the shopping experience, retailers like TopZone also play an important role in protecting consumer rights. Every time the iPhone is launched, TopZone prepares for many months, setting up a synchronous ordering, delivery and customer care system, helping Vietnamese users access new products as soon as possible.

At the same time, the chain also cooperates with partners to provide a variety of financial support, making it easier for customers to access products. These practical actions all help increase customer confidence and contribute to Apple's strong business results in the Vietnamese market.

TopZone also regularly organizes many attractive activities, events, and great deals for the Apple user community in Vietnam (Photo: TopZone).

With these tireless efforts, the fact that Vietnam is among the first countries to launch iPhone 17 is an inevitable result of a process that has lasted for many years. It is even a vivid proof of the competitiveness and maturity of Vietnamese enterprises in the field of technology retail. TopZone, with its leading position, not only brings an experience similar to Apple Store to customers, but also becomes a representative of the operational capacity of the Vietnamese market.

Looking ahead, these platforms promise to continue to provide Vietnamese consumers with increasingly premium experiences, while strengthening the country’s position in the eyes of global investors and corporations. This is not just a story about iPhones or TopZone, but also reflects the expansion and improvement of the technology retail sector in Vietnam.

Source: https://dantri.com.vn/cong-nghe/topzone-gop-phan-dua-viet-nam-vao-nhom-thi-truong-uu-tien-cua-apple-20250911115308858.htm